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What is Adobe Experience Cloud?
Anticipate and adapt to your customers’ ever-changing expectations with Adobe Experience Cloud, our family of digital business products that delivers real-time data, scalable personalization, and every-channel delivery—all from a single platform.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
98 Plan to Renew
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Adobe Experience Cloud?
Pros
- Respectful
- Enables Productivity
- Efficient Service
- Continually Improving Product
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Marketing Analytics
Email Marketing Automation
Advanced Campaign Management
Social Media Marketing Management
Marketing Asset Management
Community Marketing Management
Marketing Operations Management
Marketing Workflow Management
Advanced Data Segmentation
Multi Channel Integration
Mobile Marketing Management
Vendor Capability Ratings
Business Value Created
Product Strategy and Rate of Improvement
Quality of Features
Ease of IT Administration
Ease of Implementation
Breadth of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of Customization
Ease of Data Integration
Vendor Support
Adobe Experience Cloud Reviews
Sharon R.
- Role: Information Technology
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Feb 2021
Excellent marketing product
Likeliness to Recommend
What differentiates Adobe Experience Cloud from other similar products?
This is the most effective marketing product I have come across of all similar products.
What is your favorite aspect of this product?
It gives clear marketing channels and guides on how proper marketing should be executed. It updates clients regularly by sending them email marketing information to their emails.
What do you dislike most about this product?
I have nothing to dislike from this great product since it has never failed us in our company.
What recommendations would you give to someone considering this product?
I highly recommend this product to any organization for effective marketing in any business enterprise.
Pros
- Continually Improving Product
- Efficient Service
- Saves Time
- Client Friendly Policies
Martin O.
- Role: Information Technology
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Jan 2021
Best platform for enabling digital marketing.
Likeliness to Recommend
What differentiates Adobe Experience Cloud from other similar products?
Adobe Marketing Cloud is a one-stop integrated marketing suite that helps users implement content, social, and email marketing among others with ease.
What is your favorite aspect of this product?
Adobe Marketing has enabled us tap in more customers and expand our client base thanks to its intuitive and aggressive marketing tools. The platform has a flexible pricing model calculated based on subscriptions and this offers even the small and mid-sized users a chance to use the platform reliably. Has facilitated team collaboration by allowing swift exchange of documents and information streamlining the way we implement our workflow.
What do you dislike most about this product?
Sometimes poor internet connections impede on the efficient working of the platform slowing down exchange of ideas and information.
What recommendations would you give to someone considering this product?
Its affordable and it will streamline the way you market your products and services by bringing in new channels and methods thus growing your revenue and productivity.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
juan antonio c.
- Role: Finance
- Industry: Food and Beverage
- Involvement: Business Leader or Manager
Submitted Jan 2021
Adobe Marketing Cloud Improve your campaigns.
Likeliness to Recommend
What differentiates Adobe Experience Cloud from other similar products?
Adobe Marketing Cloud helps to know perfectly the clients that the company has as well as potential future clients, it is great what this platform can do, the most remarkable thing is the leap in quality that it gives to your company at the time of making advertising campaigns, it is excellent.
What is your favorite aspect of this product?
Customer tracking and personalized campaigns are the most important aspects of Adobe Marketing Cloud, plus all the data is stored in one place, which makes you trust the platform more. Has unique benefits that allow you to create personal customer experiences.
What do you dislike most about this product?
Adobe Marketing Cloud has fulfilled everything I have needed, it is excellent, in addition the customer service has guided me when I have needed it, this platform is perfect and has no errors.
What recommendations would you give to someone considering this product?
If you want to improve your advertising campaigns and know everything related to your customers in depth, you should use Adobe Marketing Cloud, this platform is special and will help to considerably improve your company.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing