This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative

Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)

Constant Contact, Inc.

Constant Contact

Composite Score

8.7 /10

CX Score

8.7 /10

116 Reviews Write a Review

What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details

Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

Filter By

2 Top Rated Capabilities

0 Top Rated Features

Latest Award, 2024

6 Top Rated Capabilities

5 Top Rated Features

2023

3 Top Rated Capabilities

4 Top Rated Features

2022

Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award

{y}

{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative

5% Neutral

88% Positive

Pros

Security Protects
Reliable
Trustworthy
Respectful

Feature Ratings

Average 85

Email Delivery

Auto-Responders

Campaign Management

SPAM Compliance

Basic Reporting and Analytics

Segmentation

Email Templates

Contact Database

Surveys and Polling

Content Authoring

Sales Intelligence & Conversion Rates

Vendor Capability Ratings

Average 83

Business Value Created

Ease of Implementation

Ease of IT Administration

Product Strategy and Rate of Improvement

Ease of Data Integration

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Ease of Customization

Vendor Support

Breadth of Features

Also Featured in...

Marketing Automation - B2C

Translation missing: en.product_page.ratings.score 8.6

View Constant Contact in this category (opens in a new tab)

Marketing Automation - B2B

Translation missing: en.product_page.ratings.score 8.6

View Constant Contact in this category (opens in a new tab)

Customer Relationship Management - Midmarket

Translation missing: en.product_page.ratings.score 8.1

View Constant Contact in this category (opens in a new tab)

Marketing Platforms - Midmarket

Translation missing: en.product_page.ratings.score 7.9

View Constant Contact in this category (opens in a new tab)

Constant Contact Reviews

Roselyn K.

Role: Sales Marketing
Industry: Gaming and Hospitality
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Oct 2021

An exceptional tool for online marketing.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

I have used Constant Contact for almost 4 years now and it has been of great help to me and my organization. It is a great and recommendable application that allows you to manage email lists easily and quickly. It allows you also to create professional campaigns and sending them is extremely easy and fast. It has a very responsive customer support team that responds quickly once you contact them.

What is your favorite aspect of this product?

Constant Contact has helped us to improve our sales by enabling us to market our services online thus saving us much time and cost. It is extremely easy and fast to install and set up. I like how it is easy and fast to send outbound emails, building and personalizing emails and manage email lists. It has a friendly pricing terms which makes it affordable.

What do you dislike most about this product?

Since i started using Constant Contact, to be genuine i have never encountered any challenge. It is an excellent and exceptional product for email marketing purposes.

What recommendations would you give to someone considering this product?

I highly recommend Constant Contact for email marketing. It is simple, fast and easy to implement and use.

Pros

Helps Innovate
Reliable
Enables Productivity
Effective Service

James K.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2021

A recommendable software for email marketing.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact has been really amazing since it helps us to interact with our clients and business partners around the world. It is a powerful and easy-to-use application that allows us to market our services online thus saving us much time and money. It has a very responsive customer support team behind it.

What is your favorite aspect of this product?

My experience with Constant Contact has been really amazing. I like it because it is a very secure application for email marketing. It supports multiple languages which makes it easy to learn and use in different countries. Creating multiple campaigns and sending them is extremely easy and fast.

What do you dislike most about this product?

Constant Contact has been a reliable tool for email marketing. I have never encountered any challenge while using it.

What recommendations would you give to someone considering this product?

To all companies around the world, i highly recommend Constant Contact for email marketing

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Kethwell K.

Role: Operations
Industry: Education
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2021

Powerful and secure tool for email marketing.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact is a very beneficial application that allows you to market your products and services globally. It is simple and easy to implement, set up and use. I like the fact that it is extremely easy and fast to create multiple campaigns within seconds and send them. Constant Contact saves us time and costs.

What is your favorite aspect of this product?

Constant Contact is a brilliant and powerful platform for email marketing. Allows you to manage email lists easily, send outbound emails within seconds and personalize emails. It is a very secure and safe tool since it provides high security for your sensitive data.

What do you dislike most about this product?

I like everything about Constant Contact. It is a great and reliable solution for email marketing. Nothing to dislike about it.

What recommendations would you give to someone considering this product?

Yes i highly recommend Constant Contact for email marketing. Go for it.

Pros

Helps Innovate
Continually Improving Product
Reliable
Enables Productivity

Latest Research

Constant Contact

What is Constant Contact?

Company Details

Need Assistance?

Awards & Recognition

Constant Contact Ratings

87 Likeliness to Recommend

1 Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+83 Net Emotional Footprint

How much do users love Constant Contact?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Email Templates The ability to create and curate email templates based off of approved brand standards.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Surveys and Polling Ability to survey customers and gather feedback.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Also Featured in...

Marketing Automation - B2C

Marketing Automation - B2B

Customer Relationship Management - Midmarket

Marketing Platforms - Midmarket

Constant Contact Reviews

Roselyn K.

An exceptional tool for online marketing.

Likeliness to Recommend

Pros

James K.

A recommendable software for email marketing.

Likeliness to Recommend

Pros

Kethwell K.

Powerful and secure tool for email marketing.

Likeliness to Recommend

Pros

Most Popular Constant Contact Comparisons

Mailchimp

HubSpot Marketing Hub

ActiveCampaign

Campaign Monitor by Marigold

Adobe Campaign

Klaviyo

Title

1
Since last award

1
Since last award

Feature Ratings

Email Delivery

Auto-Responders

Campaign Management

SPAM Compliance

Basic Reporting and Analytics

Segmentation

Email Templates

Contact Database

Surveys and Polling

Content Authoring

Sales Intelligence & Conversion Rates

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Ease of IT Administration

Product Strategy and Rate of Improvement

Ease of Data Integration

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Ease of Customization

Vendor Support

Breadth of Features