Event marketers know they need a robust event planning process for successful live events but they’re perpetually short on time.
This guide walks you through the high-value activities you need to stand out in a sea of vendors, provide memorable and engaging experiences, and maximize live event ROI.
Read this playbook to:
- Identify high-value, high-priority live event marketing activities.
- Develop a repeatable process for live event success.
- Understand best practices and expert tips for before, during, and after the event.
