The Future of Omnichannel Retail – Trend 1: O2O Hyper-Personalization

Author(s): Rahul Jaiswal

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This section will help you understand the O2O Hyper-Personalization trend by covering the following:

  • An introduction to the trend
  • Disruptors and signals
  • Drivers of the trend
  • Business capability impact
  • Benefits and risks
  • Case study
  • Member resources and recommendations

Tags

B2B, B2C, BOPIL, BOPIS, BORIS, IoT, NFT, O2O hyper personalization, ROPIS, Retail, blockchain, brand management, business capabilities, content management, contextual personalization, cryptocurrency, customer experience, customer loyalty, customer support, digital experience, direct-to-avatar D2A, direct-to-consumer D2C, ecommerce, maturity model, metaverse, metaverse framework, omni channel enablers, omnichannel, omnichannel commerce, order fulfilment, order orchestration, personalization economy, prioritization and alignment tool, replenishment economy, retail brand impact, retail business growth, retail customer value, retail ecosystem, retail new operative models, retail online-to-offline, retail operational growth, retail reference architecture, retail strategy, retail trends, returns as a service, robots-as-a-service, sharing economy, shopping journey, smart store hub, social commerce, social proofing, store as innovation hub, store-as-fulfilment hub, supply chain-as-a-service, user experience, warehouse automation
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