Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)
ActiveDEMAND Logo
ActiveDEMAND Logo
JumpDEMAND Inc.

ActiveDEMAND

Composite Score
8.3 /10
CX Score
8.8 /10
Category
ActiveDEMAND
8.3 /10

What is ActiveDEMAND?

ActiveDEMAND enables marketers, agencies and businesses to supercharge their marketing efforts through streamlined campaign management, campaign recipes and attribution reporting while integrating with many other business, sales and marketing applications.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

ActiveDEMAND Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on ActiveDEMAND.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

100 Plan to Renew

91 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+100 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love ActiveDEMAND?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 88

Customer Journey Modelling

92

Marketing Master Data Management

92

Marketing Asset Management

92

Email Marketing Automation

91

Marketing Project Management

91

Mobile Marketing Management

90

Multivariant Testing

90

Marketing Analytics

90

SMS Marketing

83

Social Media Marketing Management

72

Vendor Capability Ratings

Average 86

Vendor Support

94

Availability and Quality of Training

92

Ease of IT Administration

89

Breadth of Features

88

Product Strategy and Rate of Improvement

88

Business Value Created

87

Ease of Customization

87

Ease of Data Integration

84

Quality of Features

84

Ease of Implementation

80

Usability and Intuitiveness

68

ActiveDEMAND Reviews

Antonella S.

  • Role: Sales Marketing
  • Industry: Insurance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2023

Rev Up Your Marketing with ActiveDEMAND

Likeliness to Recommend

9 /10

What differentiates ActiveDEMAND from other similar products?

First, their comprehensive and customizable reporting dashboard gives businesses deep insights into their campaigns. Second, their omnichannel marketing automation syncs your marketing channels, from email and social media to SMS and phone calls, ensuring a unified and consistent voice across your brand.

What is your favorite aspect of this product?

As someone who’s worked with several marketing automation tools, I appreciate how easy it is to use ActiveDEMAND. Their intuitive navigation and well-designed interface make it easy for anyone, regardless of technical skills, to get started. I also appreciate their 24/7 customer support. Their helpful team is always on hand to answer any questions or queries I have quickly, efficiently, and with a smile.

What do you dislike most about this product?

I think ActiveDEMAND could improve. First, while their reporting feature is excellent, I would appreciate a more detailed view of open and click-through rates for individual email campaigns. Second, while their A/B testing feature is good, it could benefit from a more intuitive interface for creating campaigns.

What recommendations would you give to someone considering this product?

It's comprehensive reporting, omnichannel automation, and user-friendly interface make it one of the most powerful marketing automation tools. Despite some areas for improvement, it’s still a top pick for businesses of any size looking to scale their marketing efforts while keeping their brand voice consistent across channels.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Elena D.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2023

Improve Your Marketing Content with ActiveDEMAND

Likeliness to Recommend

9 /10

What differentiates ActiveDEMAND from other similar products?

With its sophisticated call monitoring and analytics tools, ActiveDEMAND differs from other marketing automation solutions. Businesses may track and analyze phone calls brought on by their marketing efforts thanks to this capability, which offers valuable insights into the behavior and preferences of their customers. Businesses may optimize their marketing efforts and raise return on investment by knowing which campaigns lead to phone calls and conversions. The dynamic content customization features of ActiveDEMAND are another distinctive aspect.

What is your favorite aspect of this product?

I like ActiveDEMAND because of its extensive set of marketing automation tools. The platform provides a wide range of services inside a user-friendly interface, such as email marketing, landing page design, social media management, and more. Businesses may streamline their marketing initiatives with this all-inclusive strategy and concentrate on developing practical, focused campaigns. Companies can enhance engagement, boost conversions, and create enduring connections with their consumers by providing each user with information specifically suited to their needs.

What do you dislike most about this product?

A high learning curve can result from ActiveDEMAND's broad features and capabilities, which might be intimidating for inexperienced users. The platform may require better user onboarding and more readily available tutorials to assist customers in getting started and getting the most out of the program. Although ActiveDEMAND integrates with several well-known CRM and marketing systems, its integration choices are relatively constrained compared to other marketing automation solutions. Users could streamline their processes and increase efficiency by enabling users to link ActiveDEMAND to their current tools and techniques.

What recommendations would you give to someone considering this product?

For companies wishing to maximize their marketing efforts and acquire insightful knowledge of client behavior, I heartily suggest ActiveDEMAND. The platform stands apart from other marketing automation systems because of its distinctive features like call monitoring, analytics, and dynamic content personalization. Thanks to its extensive toolkit and user-friendly interface, it equips companies to design focused, effective campaigns. For companies of all sizes, ActiveDEMAND has the potential to grow to be an even more formidable marketing automation platform by fixing the challenges that have been discovered and carrying on with innovation.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Gerardo M.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Marketing platform all in one

Likeliness to Recommend

9 /10

What differentiates ActiveDEMAND from other similar products?

It is the escontial solution for organizations to rationalize their campaigns and increase their results, it is a marketing automation platform all in one that makes it possible to produce, govern and measure their marketing campaigns positively. The platform combines automation by electronic correspondence, real time reports, monitoring and study of results in a single site.

What is your favorite aspect of this product?

With ActiveMand, you can produce custom campaigns, track the performance of your campaigns and monitor your consumers at all times. I love since the platform is perfectly integrated with numerous CRM applications, which allows significant optimization in the efficiency of its processes, it also gives an extensive diversity of templates that adapt to the needs of its campaign. In addition, support accessories are constantly at your disposal to solve any questions or concern you have to have

What do you dislike most about this product?

There are no inconveniences with this platform, it is quite servable and with advanced systems, so I have no inconvenience with its performance.

What recommendations would you give to someone considering this product?

The platform also includes sales study tools to track its consumers and their collaboration in their marketing campaigns.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features
Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019