Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)
Ahrefs Logo Award Winner Product Badge
Ahrefs Logo Award Winner Product Badge
Ahrefs Pte. Ltd

Ahrefs

Composite Score
8.6 /10
CX Score
8.6 /10
Category
Ahrefs
8.6 /10

What is Ahrefs?

Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate community & support.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Ahrefs won the following awards in the Search Engine Optimization category

Filter By

Ahrefs Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Ahrefs.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

87 Plan to Renew

2
Since last award

82 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Ahrefs?

4% Negative
6% Neutral
90% Positive

Pros

  • Enables Productivity
  • Reliable
  • Fair
  • Performance Enhancing

Feature Ratings

Average 83

Backlink Tools

87

Competition Analysis

86

Keyword Research

86

Analytics and Reporting

84

Change Tracking

83

On-Page Tracker/Optimization

81

Holistic Visibility Tracking

81

Rank Tracking

81

Auditing

80

Alerts

80

Content Optimization

78

Vendor Capability Ratings

Average 82

Quality of Features

87

Breadth of Features

86

Ease of Implementation

86

Business Value Created

84

Usability and Intuitiveness

83

Ease of IT Administration

81

Product Strategy and Rate of Improvement

81

Ease of Data Integration

80

Availability and Quality of Training

80

Ease of Customization

78

Vendor Support

75

Ahrefs Reviews

NANDAKISHOR R.

  • Role: C-Level
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2021

Easy to use and give the confidence to work

Likeliness to Recommend

10 /10

What differentiates Ahrefs from other similar products?

It helps us to deliver clarity & better results in the work. This is the main reason that keeps the Ahrefs in the top. It helps us for the market research, developing and implementing the plans. Ahrefs is the main reason for my success in SEO.

What is your favorite aspect of this product?

Their amazing backlinking tools, help to easily understand which keyword should we use, faster tracking of keyword ranking and quality report generation. These are the favorite aspect of this product

What do you dislike most about this product?

The user who is using for first will be little difficult. This not and big issue. If you are searching for a good SEO tool you can go for Ahrefs.

What recommendations would you give to someone considering this product?

My experience with Ahrefs is excellent. This tool is really fantastic and powerful. The insight that they are providing is really worth for the further work. If you ask me I recommend Ahrefs from my end.

Pros

  • Helps Innovate
  • Trustworthy
  • Caring
  • Saves Time

Shreya V.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2021

Perfect tool for Research and SEO

Likeliness to Recommend

10 /10

What differentiates Ahrefs from other similar products?

It's one of the most effective tools for backlink and SEO analysis. I'm blown away by how well it works. Ahrefs stands out when it comes to search traffic, backlinks, ranks, and social sharing. It consistently employs useful info. The results of organic traffic study may be obtained utilising this instrument.

What is your favorite aspect of this product?

Ahref is a useful tool for researching keywords and keeping track of your backlinks. We mostly utilised it to research my competitors' keywords and domain ratings, as well as track my backlinks. Overall, it's great if you want to track the progress of your website over time and get notifications when new keywords rank.

What do you dislike most about this product?

As a SaaS programme, it's too costly. There are rivals, as well as free versions of tools, that perform what Ahref does. Ahref simply takes everything and puts it together.

What recommendations would you give to someone considering this product?

Right now, Ahrefs is the finest competition research and SEO tool available. It features the largest backlink index of any tool on the market. You may use this tool to monitor your rivals' SEO techniques, backlinks, keywords, and other factors.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Unique Features

Ayrton C.

  • Role: Finance
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2021

The most accurate backlink analysis

Likeliness to Recommend

10 /10

What differentiates Ahrefs from other similar products?

Despite the enormous number of features, the tool's UI is really basic and well-organized, which is one of my favorite aspects of Ahrefs. Of course, you should familiarize yourself with the instrument as a total rookie (what professional tool doesn't?). I was new to SEO when I initially started using Ahrefs a little over two years ago. Unlike other competing solutions, though, getting started was rather simple for me. - The backlink reports are usually unbeatable. Ahrefs is my go-to tool, and I use it on a daily basis. I undertake keyword research, site audits, backlink profiles analysis, and look for new link opportunities for my projects.

What is your favorite aspect of this product?

To properly inspect and improve our clients' websites, we use a number of SEO tools. We usually use Ahrefs to look at backlinks, such as how many backlinks are present on our clients' websites, how the competition is structured, and how anchor texts are spread. We utilize keyword analysis tools as well, however we prefer SEMRush for this. Ahrefs goes into considerable information about individual domains. In this scenario, the backlink data is undeniably the source of strength. Nobody does it better than Ahrefs, which is why they are clearly in top place. It gives me all the information and knowledge I need about websites.

What do you dislike most about this product?

Unfortunately, the "keyword difficulty" is absolutely meaningless for German-speaking countries: the given value has no relevance. - In general, I believe the domain rating is reliable. However, in my opinion, the value does not always reflect the true quality of the connection profile. A high domain rating is frequently given, in my opinion, despite the fact that the domain in question has no strong links and a large number of standard links. It features a modest tough user interface for newbies who require some instruction before using the application. A number of criteria, such as referring domains, are broken.

What recommendations would you give to someone considering this product?

The program provides a complete solution for problem solving in terms of analysis and reporting. In order to compete in search engines like Google, this tool is often used to conduct keyword research on competitor websites. It gives me all the information and insights I need regarding websites, as well as domain audits to help me find areas where I can improve. In terms of analysis and reporting, the application offers a complete answer for problem solving. This tool is frequently used to do keyword research on competing websites in order to compete in search engines like Google. It provides me with all of the information.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular Ahrefs Comparisons

Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019