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Ahrefs Logo Award Winner Product Badge
Ahrefs Logo Award Winner Product Badge
Ahrefs Pte. Ltd

Ahrefs

Composite Score
8.7 /10
CX Score
8.7 /10
Category
Ahrefs
8.7 /10

What is Ahrefs?

hrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. Ahrefs has grown into a complete SEO suite by developing tools like Keywords Explorer for keyword research, Content Explorer for analyzing content, Rank Tracker for monitoring keyword rankings, and Site Audit for auditing and optimizing websites.

Company Details


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Awards & Recognition

Ahrefs won the following awards in the Search Engine Optimization category

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Ahrefs Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Ahrefs.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

Down 1
Since last award

88 Plan to Renew

Up 2
Since last award

82 Satisfaction of Cost Relative to Value

Up 1
Since last award


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
88%
Negotiation and Contract:
76%
Conflict Resolution:
83%
Strategy & Innovation:
88%
Service Experience:
88%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+85 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Ahrefs?

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3% Negative
5% Neutral
92% Positive

Pros

  • Enables Productivity
  • Reliable
  • Efficient Service
  • Fair

Feature Ratings

Average 83

Backlink Tools

88

Keyword Research

87

Competition Analysis

86

Analytics and Reporting

84

On-Page Tracker/Optimization

83

Change Tracking

82

Rank Tracking

82

Holistic Visibility Tracking

82

Auditing

81

Alerts

80

Local SEO

79

Vendor Capability Ratings

Average 83

Quality of Features

86

Breadth of Features

86

Ease of Implementation

86

Usability and Intuitiveness

84

Business Value Created

84

Product Strategy and Rate of Improvement

82

Ease of Data Integration

82

Ease of IT Administration

81

Availability and Quality of Training

81

Ease of Customization

79

Vendor Support

75

Ahrefs Reviews

Andrew B.

  • Role: Sales Marketing
  • Industry: Electronics
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2024

Excellent tool for small to medium orgs

Likeliness to Recommend

9 /10

What differentiates Ahrefs from other similar products?

Ahrefs has excellent crawling and auditing capability

What is your favorite aspect of this product?

The SiteHealth score provides an easy to digest 'site meter.'

What do you dislike most about this product?

The backlink platform sometimes seems to contradict itself

What recommendations would you give to someone considering this product?

Ahrefs is excellent, but it needs to be paired with an enterprise-level platform to unlock its full potential

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Cons

  • Less Performance Enhancing
  • Less Efficient Service
  • Less Effective Service

Sheena G.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

It has a great Backlink Mastery

Likeliness to Recommend

8 /10

What differentiates Ahrefs from other similar products?

Ahrefs takes it up a notch by providing an extensive and real-time view of a website's backlink profile.

What is your favorite aspect of this product?

Keyword research capabilities. During content planning, this feature turns the keyword game into a strategic and insightful process.

What do you dislike most about this product?

Just the the learning curve.

What recommendations would you give to someone considering this product?

Starting with a more strategic approach to content exploration will accelerate your strategies no doubt.

Pros

  • Reliable
  • Efficient Service
  • Saves Time
  • Friendly Negotiation

Maria K.

  • Role: C-Level
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

SEO Gold with Backlink Mastery

Likeliness to Recommend

9 /10

What differentiates Ahrefs from other similar products?

Ahrefs stands out in the crowded SEO tool market with its extensive backlink analysis. Uncovering the secrets of your online presence that other tools might miss.

What is your favorite aspect of this product?

The detailed insights into website health, coupled with actionable recommendations, make it an indispensable tool for optimizing your online presence.

What do you dislike most about this product?

Ahrefs offers a treasure trove of data, but diving into it might be overwhelming.

What recommendations would you give to someone considering this product?

Speaking from an experienced user’s point of view, first, understand your SEO needs. If you're serious about improving your website's performance, Ahrefs is a powerful ally.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

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