What is Apollo.io?
Apollo is the unified engagement acceleration platform that gives reps the ability to dramatically increase their number of quality conversations and opportunities. Reps are empowered to do more than just conduct outreach, they learn who to target, how to reach out, and what to say at speed and scale. We help drive growth and success by providing the means for teams to discover and utilize their organization’s unique best practices.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
92 Likeliness to Recommend
1
Since last award
98 Plan to Renew
82 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Apollo.io?
Pros
- Enables Productivity
- Reliable
- Performance Enhancing
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
E-Mail Campaign Management
E-Mail Integration
Sales Analytics
Workflow Automation
Internal Sales Collaboration
CRM Integration
Omnichannel Campaign Management
Next-Best-Action Recommendations
Call Management
Pipeline Management
Conversation Coaching
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Ease of IT Administration
Business Value Created
Usability and Intuitiveness
Breadth of Features
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
Also Featured in...
Apollo.io Reviews
Sebastian G.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Mar 2023
Easy to use, cost-efficient, but needs to improve
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Its price. Every other lead generation platform costs a fortune and even though Apollo could learn a lot from them, it remains the most cost-effective solution, perfect for small businesses.
What is your favorite aspect of this product?
It's a cost-effective solution tailored for small businesses that have a tight budget but still need to get to the people they are targeting to. Apollo makes it possible for us to scale our business without risking everything. Even though the leads are not 100% verified and up to date, it allows us to reach out to our target without having to spend thousands of dollars every year.
What do you dislike most about this product?
The fact that it doesn't offer an emailing solution. It would be great to send emails straight from Apollo, without using my business email. Unfortunately, due to the high number of unverified emails, there are a lot of bounces and spam blocks in our automated sequences, which affects the reputation of my email address. Once Apollo enables the option to send emails straight out of their platform (like HubSpot or other email marketing platforms), they can become the best of the best!
What recommendations would you give to someone considering this product?
This is an easy-to-use platform and will allow you to scale your business (do some sales) without you worrying about breaking the bank for leads. I feel like this platform is mostly for B2B but you can make it work if you are a B2C. Nevertheless, it's a great source of leads and it helps you get in touch with them at different levels (email, social media, phone, and text). It might take some time to master but once you do, you will get quality leads and close sales, which is the purpose of the platform.
Pros
- Performance Enhancing
- Enables Productivity
- Respectful
- Acts with Integrity
Cons
- Charges for Enhancements
- Vendor's Interest First
- Security Frustrates
Md Jahan M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
"Great resource for finding high-quality leads!"
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Apollo is a great sales engagement platform to find prospect leads and their contact information, it works tremendously. Also, it has a user-friendly functionality and is easy to integrate with others CRM.
What is your favorite aspect of this product?
Apollo.io is one of the best resource to me for propecting leads and finding thier valid emaill addresses. It helps me a lot!
What do you dislike most about this product?
Didn't find any challenging issues yet, when I use it.
What recommendations would you give to someone considering this product?
To prospect leads and find 100% valid contact information, Apollo is fantastic! Let's try it!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Emilio S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
Very useful
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
It can be applied to any type of business of any industry that wants to increase their reach in marketing.
What is your favorite aspect of this product?
Its algorithm to find good and accurate leads in the market
What do you dislike most about this product?
It could be easier to navigate
What recommendations would you give to someone considering this product?
Have a clear image of your prospects profile so that you can take the most advantage of Apollo´s tools.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Unique Features
