What is Apollo.io?
Apollo is the unified engagement acceleration platform that gives reps the ability to dramatically increase their number of quality conversations and opportunities. Reps are empowered to do more than just conduct outreach, they learn who to target, how to reach out, and what to say at speed and scale. We help drive growth and success by providing the means for teams to discover and utilize their organization’s unique best practices.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
92 Likeliness to Recommend
98 Plan to Renew
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Apollo.io?
Pros
- Enables Productivity
- Reliable
- Performance Enhancing
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
E-Mail Campaign Management
E-Mail Integration
Sales Analytics
CRM Integration
Workflow Automation
Internal Sales Collaboration
Omnichannel Campaign Management
Next-Best-Action Recommendations
Call Management
Pipeline Management
Conversation Coaching
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Business Value Created
Ease of IT Administration
Usability and Intuitiveness
Breadth of Features
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Ease of Customization
Vendor Support
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Apollo.io Reviews
Linus H.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
End to end sales outreach all in one place
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
It integrates all processes in sales outreach. The whole end to end can be found in one platform altogether.
What is your favorite aspect of this product?
The UX integration with sales NAV is so clean and straightforward, very easy to navigate off the bat
What do you dislike most about this product?
Loading of contact data onto CRM takes a bit longer than I would like
What recommendations would you give to someone considering this product?
If you’re looking for an all in one solution for end to end sales prospecting this is it
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Jakob M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2023
The #1 Prospecting and Outreach Tool
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Apollo is much more affordable than other competitive software on the market. On top of offering a great database of buyers, Apollo has its own built in email outreach campaigns, and has even begun experimenting with LinkedIn outreach/automation. Beyond that, Apollo acts as a lite-CRM to help those who can't invest in a tool like HubSpot or Salesforce keep track of opportunities.
What is your favorite aspect of this product?
The amount of detail and ease of access to information that is viewable when viewing a contact is pleasing. The ability to create email sequences and perform A/B testing is great for running any campaign. LinkedIn integration is a big plus, for those who are used to prospecting via LI events, or curated boolean searches.
What do you dislike most about this product?
I used the platform a little too well as a trial user and had my prospecting ability restricted due to being flagged as an automated tool. When trying to resolve the issue via our rep and customer support, I never felt like my issue was properly addressed nor explained.
What recommendations would you give to someone considering this product?
Apollo is a fantastic all in one tool for any startup in B2B. If you need basic opportunity tracking, prospecting capability, and contact engagement, Apollo excels in all aspects. If you have a major CRM like HubSpot or Salesforce, Apollo integrates with those as well, and many other applications through Zapier as well. Highly flexible software for any sales team of any size.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Cons
- Vendor Friendly Policies
- Less Effective Service
- Less Caring
Ahmet Savaş G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
Easy Access to the People I Want
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
I do not know other products very well, but thanks to Apollo, I can easily reach the e-mail addresses of the people I want. This is very important for me. I can also quickly access this information about who works in companies.
What is your favorite aspect of this product?
I can say that I can quickly reach the e-mail addresses of the company employees.
What do you dislike most about this product?
Although rare, some people's e-mail addresses may be wrong or not at all.
What recommendations would you give to someone considering this product?
They can open a membership in Apollo with their eyes closed. I am sure they will be very pleased.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing