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Aweber

AWeber

Composite Score
8.5 /10
CX Score
8.7 /10
Category
AWeber
8.5 /10

What is AWeber?

AWeber develops and runs an opt-in email marketing service used by over 120,000+ small businesses, bloggers and entrepreneurs around the globe. Our web-based tools help businesses grow by staying in touch with customers and prospects through email.

Company Details


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Awards & Recognition

AWeber won the following awards in the Email Marketing category

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AWeber Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on AWeber.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

1
Since last award

98 Plan to Renew

83 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love AWeber?

1% Negative
6% Neutral
93% Positive

Pros

  • Generous Negotitation
  • Client's Interest First
  • Helps Innovate
  • Appreciates Incumbent Status

Feature Ratings

Average 84

Text Messaging

94

Surveys and Polling

89

Email Delivery

87

Auto-Responders

87

Campaign Management

86

Segmentation

86

SPAM Compliance

84

Sales Intelligence & Conversion Rates

83

Contact Database

83

Mobile Optimized

83

Basic Reporting and Analytics

82

Vendor Capability Ratings

Average 84

Ease of Implementation

88

Breadth of Features

87

Ease of Data Integration

87

Quality of Features

85

Availability and Quality of Training

84

Ease of Customization

84

Vendor Support

83

Ease of IT Administration

83

Usability and Intuitiveness

82

Product Strategy and Rate of Improvement

82

Business Value Created

81

AWeber Reviews

Carolyn F W.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Aweber is my first choice as a marketing tool

Likeliness to Recommend

8 /10

What differentiates AWeber from other similar products?

What I enjoy most is that it comes with a responsive email design that looks fantastic on all types of devices, which is perfect for developing an email marketing campaign. Improving communication is a piece of cake when used in conjunction with webinars. To get the most out of your email marketing campaigns, have an A/B testing option.

What is your favorite aspect of this product?

I can use webinars as a marketing tool and it interacts well with webinar platforms, so I can communicate with viewers and clients with ease. Securely stores subscriber information and provides an email list. You can tailor your email marketing campaigns to the needs of each product with the help of its flexible email template.

What do you dislike most about this product?

Some colleagues have complained that compared to other email marketing platforms, AWeber's interface is confusing and outdated. A more contemporary and simplified user interface is something they have requested.

What recommendations would you give to someone considering this product?

My initial experience with email marketing was with Aweber. Email marketing campaigns, such as newsletters, can use this feature. It was once among the best options, with fair email delivery rates. It also includes useful tools to make customer emails more unique.

Pros

  • Unique Features
  • Saves Time
  • Security Protects
  • Continually Improving Product

Kristina A.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

AWeber is our tool for email marketing campaigns

Likeliness to Recommend

8 /10

What differentiates AWeber from other similar products?

My email open and click-through rates went up thanks to Aweber, and my sales went up even further. You can easily make emails that seem professional with the platform's variety of templates.

What is your favorite aspect of this product?

The simplicity of Aweber's interface is one of my favorite features. Launching your email campaigns couldn't be easier, even for those without a technical background. On top of that, the support staff is second to none. Whenever you need assistance, they are there to provide it.

What do you dislike most about this product?

For some, the lack of a free plan is a dealbreaker when it comes to Aweber. Improvements to the reporting features are also possible. You won't find visually appealing reports like this on other email marketing systems, but the information is there.

What recommendations would you give to someone considering this product?

Simplified email marketing is where Aweber really shines. A leading option for company expansion, thanks to its intuitive design, automation features, and comprehensive analytics. Features that assist me in producing more leads are of the utmost importance to me, as are email automation and deliverability. Beyond that, I appreciate their minimalist user interface.

Pros

  • Helps Innovate
  • Enables Productivity
  • Effective Service
  • Reliable

Prema S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Substantial with lead tracking.

Likeliness to Recommend

9 /10

What differentiates AWeber from other similar products?

Super impressive with dynamic content editing. Substantial with segmentation of campaigns based on location. Nice and sold dashboard. Great with lead tracking.

What is your favorite aspect of this product?

Benevolent for it's efficacy with lead nurturing. Great dashboard. Effectiveness with ease of creation of customized emails. Reliable with instant messaging.

What do you dislike most about this product?

It's a substantial tool with lead tracking.

What recommendations would you give to someone considering this product?

Freaking substantial with email campaigns. Extraordinary with status checking of email delivery. Excellent with notifications. Intuitive dashboard.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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