What is Constant Contact?
Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
90 Plan to Renew
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+83 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Constant Contact?
Pros
- Security Protects
- Reliable
- Trustworthy
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
Campaign Management
SPAM Compliance
Basic Reporting and Analytics
Segmentation
Email Templates
Contact Database
Surveys and Polling
Content Authoring
Sales Intelligence & Conversion Rates
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of Customization
Vendor Support
Breadth of Features
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Constant Contact Reviews
LauraMay G.
- Role: Information Technology
- Industry: Not for Profit
- Involvement: Business Leader or Manager
Submitted Aug 2022
Reliable & Easy to Use
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
I believe it's the industry standard. With the ability to do segments, tags, A/B testing, embedded website links, social media sharing, and myriad other features it's a great one-stop-shop experience.
What is your favorite aspect of this product?
It takes very little time to make beautiful emails that work on a variety of devices. I can see how it will look in the inbox, mobile phone, computer, tablet, etc. all before mailing.
What do you dislike most about this product?
I wish the event registration pages were more up-to-date.
What recommendations would you give to someone considering this product?
Take the time to create your lists, look through your stats, use the tags, and make sure you're getting the most of the included features.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Chris H.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jul 2022
Constant Contact is easy to use and productive
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Constant Contact's capacity to serve as both an email marketing platform and a social media scheduling tool is the primary reason I use it. This can only be done on this platform.
What is your favorite aspect of this product?
When it comes to designing emails, Constant Contact is a great tool. Email campaigns normally take me less than an hour to create. Campaigns for different lists and segments of the company may be easily organized.
What do you dislike most about this product?
Email addresses should be connected to clicks, and cross-referencing lists to see who is on comparable ones would be nice.
What recommendations would you give to someone considering this product?
This product is superior to MailChimp in my opinion. It's really user-friendly, and they seem to be making improvements all the time. Keep up to speed with new product developments and marketing suggestions by subscribing to their email list.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Ruby G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jul 2022
Easy to use and a very effective product
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Constant Contact is an email marketing software provider. It offers cloud-based email marketing solutions to small businesses and nonprofits. Its main features include email analytics, automated email campaigns, and advanced automation tools.
What is your favorite aspect of this product?
Like most email marketing solutions, Constant Contact can be purchased as either a one-time purchase or as part of an ongoing subscription plan. The one-time purchase option provides access to all of the software's features for one year. The subscription model allows users to choose the length of their subscription based on their needs, and then automatically renews each month until canceled. Both options come with access to Constant Contact’s extensive library of templates, which can be used to design any type of email campaign.
What do you dislike most about this product?
It should introduce more features soon.
What recommendations would you give to someone considering this product?
Constant Contact helps you to keep track of all your emails, mailing lists and contacts in one place. It also allows you to automatically tailor your messages depending on what recipients have previously engaged with. Constant Contact is especially useful because it integrates with the other tools listed above, so you can easily manage the entire process from start to finish. It makes it easy to segment your campaign based on recipient type (ex: business owners vs. regular customers), save time by automating repetitive tasks like sending out newsletters, and even search for contacts based on attributes like location, company size or industry
Pros
- Efficient Service
- Effective Service
- Caring
- Saves Time