What is Contently Marketing Platform?
Contently is an enterprise content marketing platform that eliminates organizational silos, scales efficiently, and creates smarter, results-driving content every step of the way. Its cross-functional content calendars, campaign centers, and in-platform strategy tools align teams and create better content, faster.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
98 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Contently Marketing Platform?
Pros
- Respectful
- Altruistic
- Acts with Integrity
- Client's Interest First
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Content Campaign Management
Personalization/Audience Targeting
Content Storage
Editorial Calendar
Content Creation
Content Curation / Library Controls
Content Optimization
Content Analytics
Editorial Workflow
Advanced Video Management
Multi-Channel Distribution
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Ease of Data Integration
Ease of IT Administration
Quality of Features
Vendor Support
Usability and Intuitiveness
Breadth of Features
Ease of Customization
Availability and Quality of Training
Product Strategy and Rate of Improvement
Contently Marketing Platform Reviews
Alyson B.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2023
Contently's Impact on Marketing Strategies.
Likeliness to Recommend
What differentiates Contently Marketing Platform from other similar products?
Unlike some platforms that focus solely on distribution because Contently provides end-to-end support for a brand's content strategy that is from ideation and creation to distribution and analysis also it can offers a comprehensive solution.
What is your favorite aspect of this product?
The platform's freelancer marketplace is a valuable resource that is offering businesses access to a wide range of creative professionals. This diversity ensures that brands can find the right talent to match their unique voice and messaging requirements.
What do you dislike most about this product?
While the platform is feature-rich, some users may find a learning curve associated with its advanced functionalities. Adequate training resources and customer support are essential to help users navigate and make the most of the platform.
What recommendations would you give to someone considering this product?
With its robust editorial tools, diverse freelancer marketplace, and data-driven insights, Contently empowers brands to craft compelling narratives. While
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Alessia A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2023
too long approval when more than 2 people are invo
Likeliness to Recommend
What differentiates Contently Marketing Platform from other similar products?
very good for cross collaboration and feedback back
What is your favorite aspect of this product?
everyone can contribuite to changes
What do you dislike most about this product?
the chat function and flow process user interface
What recommendations would you give to someone considering this product?
good if you are ok with cross department collaboration
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Adam M.
- Role: Operations
- Industry: Retail
- Involvement: End User of Application
Submitted Jun 2023
Best Content Marketing Platform!
Likeliness to Recommend
What differentiates Contently Marketing Platform from other similar products?
The program offers the essential components required for content marketing. It has tools to streamline my campaigns and content templates that speak to my audience, as well as an audience-focused content strategy. Giving the greatest pricing to both brings clients and freelancers closer together. The platform is simple to use and has the tracking I need for my work. The best content marketing solution is offered by them. It helps me find my ideal group of independent creatives and provides narrative ideas that are in line with the interests of my audience. Optimizes my writing for a variety of factors, including SEO, voice and tone, plagiaris
What is your favorite aspect of this product?
My favorite feature of Contently is its pool of gifted independent contractors that are constantly eager to take on a project for the company. This is the unique feature of Contently that I value the most because it enables me to delegate duties even while our own personnel lacks the necessary skills. Additionally, Contently makes it much simpler for my team to work by streamlining and automating the editing, confirming, approving, and publishing processes!
What do you dislike most about this product?
Everything about the product is excellent and useful, except for a few technical details that could be refined.
What recommendations would you give to someone considering this product?
Content Marketing by Contently is one of the top software programs for SEO and content marketing, and it helped our marketing grow as well as mine. I would advise anyone looking to grow quickly and effectively to use Contently’s content marketing tools.
Pros
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Effective Service
Cons
- Less Inspiring
