Dynamics 365 Customer Insights
What is Dynamics 365 Customer Insights?
Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Dynamics 365 Customer Insights?
Pros
- Respectful
- Security Protects
- Client Friendly Policies
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Advanced Campaign Management
Marketing Operations Management
Marketing Workflow Management
Marketing Analytics
Email Marketing Automation
Marketing Asset Management
Advanced Data Segmentation
Community Marketing Management
Multi Channel Integration
Social Media Marketing Management
Mobile Marketing Management
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of Customization
Quality of Features
Breadth of Features
Availability and Quality of Training
Ease of IT Administration
Vendor Support
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Dynamics 365 Customer Insights Reviews
Sorina Meria S.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2022
Manage Marketing with Microsoft Dynamics 365
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
Microsoft Dynamics 365 is actually a very dynamic software that caters almost all needs regarding sales and marketing, give them a name and they have it. You can easily manage retail and CRM services under one platform. It also eases the access by having it on windows as well Apps in mobile.
What is your favorite aspect of this product?
Microsoft 365 is never down because it has its presence globally in more or less 40 languages. You can buy it as a cloud based system or within your office premises as well. Many people usually know about this and I should call it a fact that it is very easily integrated with Microsoft Outlook. What I personally like about this CRM is that it is very easy to make reports on it and you can get desired reports in the same format or just by simply updating them.
What do you dislike most about this product?
This is for sure a great platform to work on and it has everything up to the mark but it comes at the cost of being very non-user friendly. Many people struggle to use it when they use it for the very first time and I think it’s quite difficult to use by people who are tech-friendly as well.
What recommendations would you give to someone considering this product?
This one is great for your organization in terms of efficiency and great results. You can improve the overall performance by getting a good CRM that will not let you down, if you can afford it then I must say do not compromise your results and wait any longer.
Pros
- Continually Improving Product
- Reliable
- Trustworthy
- Effective Service
Akina E.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2022
Microsoft Marketing 365-Works 360 degrees
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
It enables a flawless integration with Microsoft Dynamics 365 and most importantly with LinkedIn that can be a jackpot when viewed in terms of marketing. Implementation of the software went as I expected.
What is your favorite aspect of this product?
The tools in Microsoft 365 are worth appreciating. It has very impressive integration with other dynamic software. Creating emails for marketing by the help of templates has become very easy. It can also be used to target particular prospects of clients to market news and events which are directly related to them.
What do you dislike most about this product?
Pricing depends on the number of contacts even if one is not marketing all of them, Existing marketing lists cannot be used again and this is one of the major drawbacks. Its user interface might seem complicated to some while it may not be difficult for those already using Microsoft Dynamics 365.
What recommendations would you give to someone considering this product?
It is appropriate to use if one is already using Microsoft Dynamics 365 for engaging clients. But it should be noted that it is not very suitable for large-scale enterprises where departments for marketing are separate and specific. Considering the pricing it might be expensive.
Pros
- Helps Innovate
- Reliable
- Respectful
- Generous Negotitation
Jose R.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2022
A fantastic Microsoft-based CRM tool
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
It has a blend of CRM plus ERP technologies that has helped us to run our business or corporation more easily. Artificial intelligence techniques may be used to evaluate and detect client behavior. We can know about our customers. It gives methods for increasing consumer involvement. It also provides for simple cost finance and economic management of our products, as well as the development of production techniques.
What is your favorite aspect of this product?
It's simple to link with Adobe Experience Cloud, in which we can organize and administer targeted business initiatives for our audiences or clients. We can organize projects personnel and schedule work with its autonomous task management tool. It is compatible with prominent internet and mobile networks. This has the same appearance like other MS software, so customers who have already utilized MS programs will find it simple to learn.
What do you dislike most about this product?
Using it for marketing is difficult. It is expensive in comparison to the functions and solutions that it provides. Its smartphone version may use some work. It might be challenging for somebody who is unfamiliar with the Microsoft suite.
What recommendations would you give to someone considering this product?
Appoint a Microsoft 365 expert to coach you as well as your team on how to use the software. In long-term, great practice will save a huge amount of time. It is highly recommended about any company looking to automate marketing strategies.
Pros
- Effective Service
- Helps Innovate
- Continually Improving Product
- Reliable