Dynamics 365 Customer Insights
What is Dynamics 365 Customer Insights?
Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Dynamics 365 Customer Insights?
Pros
- Respectful
- Security Protects
- Client Friendly Policies
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Advanced Campaign Management
Marketing Operations Management
Marketing Workflow Management
Marketing Analytics
Email Marketing Automation
Marketing Asset Management
Advanced Data Segmentation
Community Marketing Management
Multi Channel Integration
Social Media Marketing Management
Mobile Marketing Management
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of Customization
Quality of Features
Breadth of Features
Availability and Quality of Training
Ease of IT Administration
Vendor Support
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Dynamics 365 Customer Insights Reviews
Allan M.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: End User of Application
Submitted Aug 2020
Great customer relation management tool
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
Unlike other similar products, Microsoft Dynamics 365 for Marketing it is easy to customize to meet your needs.
What is your favorite aspect of this product?
My favorite aspect of this product is reporting functionality that helps you create the reports that you require without much struggle.
What do you dislike most about this product?
There is nothing I hate about this product since it served my needs well.
What recommendations would you give to someone considering this product?
I would recommend this product to businesses dealing with customer relations as it a good customer relation management tool.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Ami M.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Jun 2020
Easy to use, user friendly and intuitive.
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
I can't say because I've not used a similar product and I was not with the company when this was researched and implemented.
What is your favorite aspect of this product?
I like that its interface and core commands are intuitive and similar to other 365 products. It also integrates well with our existing software and systems because we primarily use 365 products.
What do you dislike most about this product?
I do wish the reporting was a bit easier to customize with this product. Its my favorite thing about other 365 based programs that we use, but I find it to be lacking in this one. However, I did only recently start using this, so I intend to contact tech support/customer service to get some guidance.
What recommendations would you give to someone considering this product?
As with any new product, make sure you compare the available options fairly and ensure that its compatible with existing servers and software. I'd recommend this mostly to existing 365 users looking to expand their use of the Microsoft product suite to enhance their business.
Pros
- Efficient Service
- Friendly Negotiation
- Helps Innovate
- Continually Improving Product
Sophia J.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted May 2020
Marketing Automation with Microsoft
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
The differences are very noticeable, I consider Microsoft Marketing as an option for small, medium and large companies, compared to hubspot is not much are expensive platforms that provide the best for an effective marketing automation process, from managing customers, bring new prospects, manage advertising campaigns within the cloud and social networks.
What is your favorite aspect of this product?
I like to make advertising campaigns quickly, with the configurable templates of this program I can create fabulous campaigns that I then send massively through the networks and by email, which I can manage within my dashboard in a quite advanced way.
What do you dislike most about this product?
I like everything about this program, the only thing is that to begin with it is too expensive, it should lower its acquisition fees so that customers can test its benefits more easily, although everything bad is overshadowed by its features and programs that make it undoubtedly good.
What recommendations would you give to someone considering this product?
you can adapt the marketing according to your business priorities, you can create and identify what kind of benefits you want from this program and adapt it to your work needs, make mass emails and have a list of customers that will always be available for work done.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Trustworthy