What is Experiture?
Whether you are a B2B marketer looking to leverage your CRM data to attract and retain as many customers as possible – or you are a B2C marketer looking to maximize customer lifetime value – Experiture has a platform that fits your needs. Only Experiture offers software for both B2B and B2C marketers, which can leverage the data you already have to create coordinated, individualized cross-channel experiences that deliver the right message to the right audience, at the right time – without ongoing help from IT.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
93 Likeliness to Recommend
1
Since last award
100 Plan to Renew
95 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+100 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Experiture?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Marketing Management
Advanced Campaign Management
Community Marketing Management
Multi Channel Integration
Email Marketing Automation
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Mobile Marketing Management
Advanced Data Segmentation
Marketing Asset Management
Vendor Capability Ratings
Usability and Intuitiveness
Business Value Created
Quality of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Breadth of Features
Ease of Customization
Ease of Implementation
Vendor Support
Ease of Data Integration
Experiture Reviews
Ebony'Oot V.
- Role: Industry Specific Role
- Industry: Healthcare
- Involvement: End User of Application
Submitted Jul 2022
A trustable marketing partner
Likeliness to Recommend
What differentiates Experiture from other similar products?
We discovered the Experiture framework to be reliable and totally adaptable. Our marketing team was able to develop a fully customizable platform by collaborating intimately with the Experiture Team, allowing us to precisely tailor the system to the needs of clients.
What is your favorite aspect of this product?
Our marketing division makes use of the Experiture Marketing Platform. This platform is primarily used by us to deliver targeted URL-containing mass mailings and customized email blasts. We may collect and filter data from our e-commerce platform with the aid of the Experiture Marketing Platform in order to reach the appropriate demographic.
What do you dislike most about this product?
There are no account-focused capabilities, and all analytics is contact- or opportunity-based. You do need to spend more effort on it to make that work properly for you because you have different accounts and several triggers, sections, and groups. But it's worthwhile; just keep in mind that you can't even set it and leave it.
What recommendations would you give to someone considering this product?
It deals with the challenge of reaching a new consumer who is unfamiliar with an item or service with which our consulting company has no association. We discovered that their inbound drip strategy was quite successful in generating interest among potential new clients for a number of cutting-edge service offers.
Pros
- Helps Innovate
- Reliable
- Unique Features
- Efficient Service
Niya L.
- Role: Industry Specific Role
- Industry: Finance
- Involvement: End User of Application
Submitted Apr 2022
An amazing marketing platform
Likeliness to Recommend
What differentiates Experiture from other similar products?
Experiture interestingly positions itself inside this developing eco-framework. Experiture has the complex marketing capacities and strength that Marketo /HubSpot offers, which a marketing chief expects, however it likewise has a natural UI that is basic enough for a sales rep to use to produce designated, more restricted, and individualized campaigns.
What is your favorite aspect of this product?
We viewed the Experiture platform as vigorous and completely adjustable for our 7-Step Program. Working intimately with the Experiture Team permitted our marketing group to make a completely redone platform that permitted us to fit the platform to the specific requirements of our clients! That, we accept, is the way into a fruitful multichannel marketing program that conveys the outcomes our client’s request!
What do you dislike most about this product?
Truly challenging to evaluate extra opportunities to get better, as we are right off the bat as far as we can tell.
What recommendations would you give to someone considering this product?
Experiture ought to be interesting to associations looking for quick and wide reception all through their associations. On the off chance that you are thinking about a firm for your email promoting and going through assessing an organization's foundation, I would propose individuals behind the stage for their insight and experience. Assuming that you have a complex multichannel advertising program, observing individuals who work with you to accomplish your goals is basic.
Pros
- Reliable
- Enables Productivity
- Caring
- Saves Time
Charlotte Russell D.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2022
A marketing guru in itself
Likeliness to Recommend
What differentiates Experiture from other similar products?
My company’s experience with experiture is great. We use their services in our marketing department on an almost daily basis and there are not many complaints. You get almost all features that an all-in-one marketing platform gives you and it can help greatly in management of workload and work-efficiency.
What is your favorite aspect of this product?
It has great email marketing to mobile and web marketing features. You can customize and create campaigns as per liking. Templates and highly-customizable options really make our work life easier and it adds versatility in our work. Analytics and reports are just one click away. The insights help us with managing and creating workflows that improve overall work performance.
What do you dislike most about this product?
Well it is not a negative side but the only issue which sometimes happens to us is language barrier. It is only available in English language and sometimes working with our clients makes it a bit harder to communicate.
What recommendations would you give to someone considering this product?
We are so happy with this one. It works great, easy to use and equipped with everything we need to run our business. I would like to add one thing that it is more suitable for larger firms due to its pricing factors however, even if you are a small one, don’t worry! It will work well for you as well.
Pros
- Trustworthy
- Efficient Service
- Effective Service
- Respectful
