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HootSuite

Hootsuite

Composite Score
8.7 /10
CX Score
8.8 /10
Category
Hootsuite
8.7 /10

What is Hootsuite?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Hootsuite Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

91 Plan to Renew

83 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
89%
Negotiation and Contract:
85%
Conflict Resolution:
89%
Strategy & Innovation:
85%
Service Experience:
91%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite?

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6% Negative
6% Neutral
88% Positive

Pros

  • Respectful
  • Saves Time
  • Enables Productivity
  • Trustworthy

Feature Ratings

Average 85

Social Media Channel Integration Inbound

87

Social Moderation and Workflow Management

86

Dashboards and Visualization

86

Social Post Archival

85

Campaign Execution

85

Social Media Channel Integration Outbound

85

Social Response Management

85

Trend Analysis

82

Sentiment Analysis

81

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

84

Ease of IT Administration

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

82

Breadth of Features

81

Vendor Support

81

Product Strategy and Rate of Improvement

81

Hootsuite Reviews

Aiz M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2025

Easy to use Easy to understand

Likeliness to Recommend

10 /10

What differentiates Hootsuite from other similar products?

It is a very user friendly product .

What is your favorite aspect of this product?

It is quite easy and understandable .

What do you dislike most about this product?

Nothing is to dislike about it .

What recommendations would you give to someone considering this product?

You will love it when you use it .

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Devin H.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2024

Great product but dashboard is not user friendly

Likeliness to Recommend

10 /10

What differentiates Hootsuite from other similar products?

It allows for more analytics of social media where other products are not as robust.

What is your favorite aspect of this product?

I love the sentiment analysis and competitor statistics.

What do you dislike most about this product?

I think the scheduling is needing improved, as well as the general layout of the dashboard. Also, integration of apps is a little complicated.

What recommendations would you give to someone considering this product?

Make sure you study, study, study the app before you ever use it. They have a lot of education resources for it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Daniel R.

  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2024

Perfect social media management solution

Likeliness to Recommend

9 /10

What differentiates Hootsuite from other similar products?

Hootsuite allows users to deal with multiple social media sites at the same time. Setting it apart from others. It gives an in-depth and customized analysis of the working activities of all the interconnected platforms.

What is your favorite aspect of this product?

Its ability to manage multiple accounts in different social media sites via a single dashboard makes it an incredible choice for me. I specifically appreciate its advanced reporting and analytical features which facilitate in getting a detailed view of the activities. Moreover, Its customer support is providing quick and responsive services and resolve every single issue in minutes.

What do you dislike most about this product?

Although the basic functioning is very easy some advanced features may demand a learning curve. On lower-tier plans, the customization of content seems to be restricted.

What recommendations would you give to someone considering this product?

It is working well and my experience is good with this tool. Hootsuite offers a variety of plans with varying costs to make it easy for its users at maximum. To get the best working experience as a beginner, one should start working with basic functions for better understanding.

Pros

  • Reliable
  • Saves Time
  • Altruistic
  • Acts with Integrity

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