Hootsuite Social Media Management Enterprise
What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
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93 Plan to Renew
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85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 93%
- Negotiation and Contract:
- 90%
- Conflict Resolution:
- 94%
- Strategy & Innovation:
- 91%
- Service Experience:
- 94%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Efficient Service
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
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Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Asset Management
Dashboards and Visualization
Campaign Execution
Social Post Archival
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Availability and Quality of Training
Quality of Features
Vendor Support
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Product Strategy and Rate of Improvement
Breadth of Features
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Hootsuite Social Media Management Enterprise Reviews
Karley D.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Sep 2022
"Hootsuite is easy to use and very effective."
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
It's better to other applications since it makes integrating and managing columns simple while also being user-friendly, easy, and powerful.
What is your favorite aspect of this product?
It's amazing that you just need one hub to upload content across platforms and social media, and that you can track all of your performance data in one place. A simple, adaptable, and user-friendly platform for organizing and posting content across many social networks. Superior social media marketing management software is simple to send and set up, integrates with other applications and customer relationship management tools, and monitors engagement ratings across several platforms.
What do you dislike most about this product?
The layout of Hootsuite's menus and buttons feels antiquated and awkward. As long as you can get past that, though, it's a gain that it can connect to any social media profile.
What recommendations would you give to someone considering this product?
I highly recommend this software since it is simple to operate and allows us to significantly reduce the amount of time spent communicating with our supporters and constituents. Our whole group benefits from how well it combines with various social media channels.
Pros
- Enables Productivity
- Trustworthy
- Unique Features
- Efficient Service
Alex T.
- Role: Sales Marketing
- Industry: Media
- Involvement: IT Leader or Manager
Submitted Sep 2022
Allows you to create posts efficiently
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite is wonderful and simple to use, and it allows you to schedule posts across many networks. It helps me save time by allowing me to prepare social media posts in advance and schedule them, rather than posting them live every day. I appreciate that you may adjust your 'dashboard' to better monitor the responses to and mentions of your own postings by other users.
What is your favorite aspect of this product?
In the event that you need to make a modification to the time or date of a scheduled post, you may do it quickly and easily. In addition to corporate pages, LinkedIn should also allow users to tag individual profiles. If you have any questions, the built-in chat support is a great resource.
What do you dislike most about this product?
Occasional video post failures, a low cap on planned posts, and the inability to connect more than a few of social network accounts are all downsides of the free tier.
What recommendations would you give to someone considering this product?
Hootsuite's insights on the optimal posting times and dates for each platform are invaluable. To save time, we can now focus on creating unique material for each social media network rather to simply reposting what we've already published elsewhere.
Pros
- Reliable
- Enables Productivity
- Trustworthy
- Effective Service
Cory A.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Aug 2022
Great tool for social media monitoring
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
The dashboard for social media monitoring is a great feature. The ability to monitor keywords, #s and your mentions is great to stay on top of your online presence.
What is your favorite aspect of this product?
The ability to set up feeds for various social media platforms in one place is great. Hootsuite provides a great dashboard with great customization for social media monitoring.
What do you dislike most about this product?
Not the best experience for scheduling social media posts. Found other products such as Hey Orca to be miles ahead.
What recommendations would you give to someone considering this product?
Great for social media monitoring to so great for content creation and scheduling.
Pros
- Caring
- Client Friendly Policies
- Helps Innovate
- Continually Improving Product
