Hootsuite Social Media Management Enterprise
What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Efficient Service
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Post Archival
Campaign Execution
Social Asset Management
Dashboards and Visualization
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Vendor Support
Ease of Customization
Ease of Data Integration
Breadth of Features
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management Enterprise Reviews
Mayowa M.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Oct 2021
social media management is faster and efficient.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Analytics for me. This is the major point of difference I notice between Hootsuite and other social media management programs used in my last organization. Hootsuite provides an all round view of every of our activity on social media, allowing us measure our performance when it comes to lead engagement and monitoring on social media,, in real time.
What is your favorite aspect of this product?
I like Hootsuites post scheduling feature the best. This functionality has made it easier to plan our engagement itinerary on social media , well in advance.
What do you dislike most about this product?
While Hootsuite has a mobile application, it is greatly limited in terms of what I am able to accomplish with the app.
What recommendations would you give to someone considering this product?
It is the tool I will recommend, when it comes to efficient social media management.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Susan O.
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: End User of Application
Submitted Oct 2021
Hootsuite is a useful and friendly tool.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
It is more recognized but it needs to innovate.
What is your favorite aspect of this product?
The analytics are clear.
What do you dislike most about this product?
That they are not innovating quickly.
What recommendations would you give to someone considering this product?
Stay tuned for posts that are not published.
Pros
- Reliable
- Enables Productivity
- Inspires Innovation
- Caring
Cons
- Inhibits Innovation
Ayan Q.
- Role: Operations
- Industry: Banking
- Involvement: End User of Application
Submitted Sep 2021
HootSuite has amazing features and affordable
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
There are many accounts you can control with Hootsuite. Some of these accounts are Facebook, Twitter, Instagram, Linkedin, Google+ and you can manage many more social media accounts. You can save time by easily managing your accounts on these social media platforms. This application, which is completely free to use, has been developed to help you, our valued readers and social media page managers, and to help you use your valuable time in the most correct way.
What is your favorite aspect of this product?
With Hootsuite, you can manage your accounts on all social media platforms from a single panel. You can set the time of the posts and messages you will make on the social media page you manage, and you can have information about information such as follower status and post status by observing the statistical reports. With the reporting feature, you can see between which hours your visitors visit your page, and you can always keep your page on the social media platform at the top by following your posts that attract the most attention, have the highest click-through rate and have the highest interaction.
What do you dislike most about this product?
Hootsuite preferred to keep the price scale wide. While the "professional" package with entry-level features is 19 Euros per month, the price can increase up to 599 Euros with added features and changing packages. It is indispensable for social media management professionals with its advanced reporting features, content scheduling and planning features.
What recommendations would you give to someone considering this product?
With this program, you can set up the sharing you want to do on certain days and times and save time. If you want to change the time and content of your sharing, this is in your hands. This application, which was made to facilitate the work of you, the users, continues to be developed day by day and gain more users.
Pros
- Trustworthy
- Effective Service
- Includes Product Enhancements
- Reliable
Cons
- Vendor's Interest First
