Hootsuite Social Media Management Enterprise
What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Efficient Service
- Acts with Integrity
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Post Archival
Campaign Execution
Social Asset Management
Dashboards and Visualization
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Vendor Support
Ease of Customization
Ease of Data Integration
Breadth of Features
Product Strategy and Rate of Improvement
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Hootsuite Social Media Management Enterprise Reviews
Seemaa P.
- Role: Operations
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Aug 2024
Great Flexibility
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite supports a broad range of social media platforms, from the most popular like Facebook, Twitter, Instagram, and LinkedIn, to niche networks like Pinterest and YouTube. This wide integration ensures that businesses can manage all their social media efforts from one place.
What is your favorite aspect of this product?
My favorite aspect of Hootsuite Social Media Management Enterprise is its collaboration tools. In large organizations where multiple teams need to coordinate on social media strategy, Hootsuite excels at bringing everyone together. The ability to assign tasks, set up approval workflows, and share content libraries makes it much easier for teams to work in sync, even when they're spread across different locations. This level of collaboration ensures that social media efforts are cohesive and aligned with overall business goals, which is crucial for maintaining a strong and consistent brand presence.
What do you dislike most about this product?
One thing that could be seen as a drawback of Hootsuite Social Media Management Enterprise is its pricing structure. For smaller teams or organizations with tighter budgets, the cost can be quite high, especially when adding multiple users, advanced features, and integrations. While the platform offers a lot of value in terms of functionality and support, the price point may be a barrier for some businesses, particularly if they don’t need all of the advanced features that come with the Enterprise package.
What recommendations would you give to someone considering this product?
Before committing, clearly define your social media management needs. Consider the size of your team, the number of social media accounts, and the complexity of your campaigns. Hootsuite Enterprise is designed for large teams and organizations, so make sure its advanced features align with your needs.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Daniel M.
- Role: Sales Marketing
- Industry: Energy
- Involvement: End User of Application
Submitted Jul 2024
Easy to use, daily priced!
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
It is the easiest platform to use, intuitive and interface looks fresh
What is your favorite aspect of this product?
How easy and intuitive it is.
What do you dislike most about this product?
More pricing options for non profits would be great
What recommendations would you give to someone considering this product?
Start using it and save yourself a ton of time
Pros
- Caring
- Saves Time
- Client's Interest First
- Includes Product Enhancements
Krupali M.
- Role: Sales Marketing
- Industry: Telecommunications
- Involvement: End User of Application
Submitted Jun 2024
Manage all social media activities at one place!
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite Social Media Management Enterprise differentiates itself with comprehensive features like advanced analytics, extensive integrations with third-party tools, customizable solutions, and scalability designed for large teams and complex organizational needs.
What is your favorite aspect of this product?
My favorite aspect of Hootsuite Social Media Management Enterprise is its advanced analytics, which provide deep insights and customizable reports that help optimize social media strategies effectively.
What do you dislike most about this product?
It is its complexity, which can make the learning curve steep and require significant time and effort to fully utilize its advanced features.
What recommendations would you give to someone considering this product?
I would recommend ensuring that your team is prepared for the learning curve, taking advantage of Hootsuite's training resources, and evaluating whether its extensive features and integrations align with your specific business needs to maximize its benefits.
Pros
- Reliable
- Enables Productivity
- Saves Time
- Fair
