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HootSuite

Hootsuite

Composite Score
8.7 /10
CX Score
8.8 /10
Category
Hootsuite
8.7 /10

What is Hootsuite?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Hootsuite Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

91 Plan to Renew

83 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
89%
Negotiation and Contract:
85%
Conflict Resolution:
89%
Strategy & Innovation:
85%
Service Experience:
91%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite?

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6% Negative
6% Neutral
88% Positive

Pros

  • Respectful
  • Saves Time
  • Enables Productivity
  • Trustworthy

Feature Ratings

Average 85

Social Media Channel Integration Inbound

87

Social Moderation and Workflow Management

86

Dashboards and Visualization

86

Social Post Archival

85

Campaign Execution

85

Social Media Channel Integration Outbound

85

Social Response Management

85

Trend Analysis

82

Sentiment Analysis

81

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

84

Ease of IT Administration

84

Ease of Data Integration

83

Quality of Features

83

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

82

Breadth of Features

81

Vendor Support

81

Product Strategy and Rate of Improvement

81

Hootsuite Reviews

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Jun 2022

Best social media management tool

Likeliness to Recommend

8 /10

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Cierra O.

  • Role: Sales Marketing
  • Industry: Apparel
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

"The BEST tool for managing social media"

Likeliness to Recommend

8 /10

What differentiates Hootsuite from other similar products?

Hootsuite has better analytics tools than its competitors.

What is your favorite aspect of this product?

Hootsuite promotes social media content securely. We can monitor social postings, users, and activity. We may plan daily picture postings on Hootsuite. It's the greatest company social media platform. We can boost social media followers and corporate branding. It provides precise analytics for sponsored advertising to enhance search results.

What do you dislike most about this product?

As a result of using the Hootsuite service, we have been able to resolve a significant number of issues pertaining to our customers and provide top priority to the inquiries made by our customers. Innovative Instrument to Raise the Number of People Using Online Social Media Platforms

What recommendations would you give to someone considering this product?

A lot of it boils down to personal opinion when it comes to choosing a social media scheduling tool. Hootsuite, on the other hand, is dependable and it's difficult to put a figure on piece of mind.

Pros

  • Unique Features
  • Efficient Service
  • Effective Service
  • Saves Time

Raidelyn P.

  • Role: Sales Marketing
  • Industry: Gaming and Hospitality
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

"Best-in-class platform for managing social media!

Likeliness to Recommend

9 /10

What differentiates Hootsuite from other similar products?

Hootsuite has many tools and is easy to use.

What is your favorite aspect of this product?

Hootsuite pro is a lifesaver for every marketer. Use their content-creation tools to share all of your key material on social media (particularly on Facebook, Instagram, and Twitter). Using the calendar view, it is simple to plan and schedule postings. Only 5 posts are allowed in the free edition, therefore becoming pro is a good idea. We also like the flexibility to republish material across several platforms.

What do you dislike most about this product?

There are times when the additional cost of going professional is worth it, but it's difficult to justify if you're a little company. We don't have any tools that we don't like, regardless of their price.

What recommendations would you give to someone considering this product?

It's one of the more affordable scheduling tools, but it's well worth the savings in time it provides. Twitter and Facebook both provide free scheduling options, but they're two separate platforms (and Facebook Business is a nightmare to try and post content on these days). Instagram has also been included as a scheduling option in the previous couple years.

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Effective Service

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