
What is HubSpot Marketing Hub (Social)?
HubSpot Marketing Hub (Social) is an all-in-one Inbound marketing software with everything you need to launch effective marketing campaigns that make people interested in your business and happy to be your customer. With AI-powered marketing software that helps you generate leads and automate marketing, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
Down
1
Since last award
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 93%
- Negotiation and Contract:
- 89%
- Conflict Resolution:
- 92%
- Strategy & Innovation:
- 91%
- Service Experience:
- 93%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub (Social)?
Pros
- Reliable
- Respectful
- Trustworthy
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Dashboards and Visualization
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Campaign Execution
Social Response Management
Social Asset Management
Social Post Archival
Trend Analysis
Contextual Analysis
Sentiment Analysis
Vendor Capability Ratings
Quality of Features
Availability and Quality of Training
Breadth of Features
Business Value Created
Ease of Data Integration
Usability and Intuitiveness
Ease of Implementation
Ease of Customization
Ease of IT Administration
Product Strategy and Rate of Improvement
Vendor Support
HubSpot Marketing Hub (Social) Reviews

Phillip C.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Vendor Selection and Purchasing
Submitted Sep 2024
An amazing, all-in-one solution!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
Their all-in-one solution really gives us a comprehensive view and analysis of our efforts.
What is your favorite aspect of this product?
The variety of reporting options
What do you dislike most about this product?
Nothing at all
What recommendations would you give to someone considering this product?
Ensure that you have a solid strategy before just buying the software
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Anthony G.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Sep 2024
Easy to use, HubSpot never disappoints.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
HubSpot social integrating with all the different features and functions was an important part in making this decision. The platform is basic compared to some others, but as a whole eco-system with the rest of the company's products, it's super valuable.
What is your favorite aspect of this product?
It's a very simple tool to use and has the basic features one would need to management social media.
What do you dislike most about this product?
The user interface wasn't pretty, and it took a moment to learn where to click and how to get things moving as compared to other smoother experiences on other channels, but once we got it, we got it.
What recommendations would you give to someone considering this product?
I would recommend you at least sign up for the base-level HubSpot with the free CRM and some level of automation to be able to leverage this to its fullest.
Pros
- Helps Innovate
- Continually Improving Product
- Trustworthy
- Efficient Service

Pranendu Bikash P.
- Role: Student Academic
- Industry: Education
- Involvement: IT Development, Integration, and Administration
Submitted Sep 2024
Best CRM in the market!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
The ease of implementation.
What is your favorite aspect of this product?
The varied features which are available.
What do you dislike most about this product?
Nothing as of now.
What recommendations would you give to someone considering this product?
Please try it out and check if it fits your requirements.
Pros
- Reliable
- Performance Enhancing
- Helps Innovate
- Continually Improving Product