What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Contact Database
Mobile Optimized
A/B Testing
Segmentation
Auto-Responders
SPAM Compliance
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Quality of Features
Ease of Customization
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
Riya D.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Aug 2024
Best ROI email marketing tool !
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp differentiates in term of usability and features . Its user interface is quite easy to use and its an overall marketing channel for all including social media advertizing , landing page etc. I also find that it has immense integration with other e-commerce , CRM and also some social media sites. Also it has room for upscaling according to need of company.
What is your favorite aspect of this product?
I am fond of its user interface and its integration with website built on Wordpress with just a plugin and it performs excellently. For lead generation form it does work excellently and store emails and data in dashboard which we use it for further emailing the list and we could able to see receipt status of the emails for better retargetting .
What do you dislike most about this product?
In my 2 year of using this tool for email marketing campaigns I don't find any issue with the platform.
What recommendations would you give to someone considering this product?
I like to suggest this software to digital marketing companies for better conversion.
Pros
- Continually Improving Product
- Performance Enhancing
- Trustworthy
- Efficient Service
Gaurav B.
- Role: Consultant
- Industry: Consulting
- Involvement: IT Leader or Manager
Submitted Aug 2024
Fluent and effective marketing campaign solution!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp has unique and simple dashboard for managing email marketing data and has categories for seperate types of email which helps in better retargeting of audience through the platform and it has generated us with better roi overall. It also has contact importing feature through csv.
What is your favorite aspect of this product?
I really likes its simple integration with website through plugin and it work superbly. I have used it with subscription form and lead for it works best in that.
What do you dislike most about this product?
In my usage it works efficiently and i dont find major issue with the software even while adding it to wordpress website through plugin as well.
What recommendations would you give to someone considering this product?
I highly recommended this for optimal marketing campaign for best return on investment.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Trustworthy
Tarun S.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Aug 2024
Powerful Email Marketing Tool
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Its flexible pricing makes it accessible for users of all sizes and budgets.
What is your favorite aspect of this product?
Detailed In-Depth reports and analytics including A/B testing help users to refine their strategies and understand campaign performance.
What do you dislike most about this product?
The advanced features can be complex for beginners to use.
What recommendations would you give to someone considering this product?
Watch their valuable training videos for better use.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
