Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)
Marketing 360 Logo
Marketing 360 Logo
Madwire

Marketing 360

Composite Score
7.9 /10
CX Score
8.3 /10
Category
Marketing 360
7.9 /10

What is Marketing 360?

One thing that is unique about the Marketing 360™ platform is the combination of talent & technology. This means, you not only get the tools you need to market and grow your business online, but you also get a dedicated marketing team who does everything for you. This allows you to focus on running your business while we focus on driving you business.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Marketing 360 Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Marketing 360.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

100 Plan to Renew

91 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+97 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Marketing 360?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Efficient Service

Feature Ratings

Average 86

Email Delivery

92

Segmentation

91

Dynamic Content

90

Sales Intelligence & Conversion Rates

90

Contact Database

89

Content Authoring

87

Text Messaging

87

Auto-Responders

87

Campaign Management

86

SPAM Compliance

86

A/B Testing

85

Vendor Capability Ratings

Average 85

Availability and Quality of Training

90

Ease of IT Administration

88

Product Strategy and Rate of Improvement

87

Usability and Intuitiveness

87

Ease of Implementation

85

Business Value Created

84

Ease of Data Integration

84

Quality of Features

84

Vendor Support

83

Breadth of Features

82

Ease of Customization

80

Marketing 360 Reviews

Crystal M.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Complete Marketing Platform

Likeliness to Recommend

10 /10

What differentiates Marketing 360 from other similar products?

Is a platform with many features and very complete, Salesforce which is one of the most popular does not compete, has many features that the latter, Marketing 360 have a free version therefore can be tested with confidence, and most of its kind as Salesforce does not have that feature, besides having an application for android which very few platforms have, it really is very complete to achieve success in a good advertising campaign, integrate accordingly from the part of sales to customer search.

What is your favorite aspect of this product?

I like the calendar management, I can schedule the days and time in development of the work I'm doing in a very visual way I manage my contacts with this platform which in other programs is difficult for me, has a dashboard quite easy to understand and manage, since I start to manage this platform to organize and perform a marketing work I can manage in a complete and orderly manner the development of the activity, article both my customers and my team.

What do you dislike most about this product?

I really like everything about this platform, it is one of the few that I can complain about, it is extremely complete for what I do, it has all the features of a good program for marketing management, API, storage of important documents, analysis of advertising campaigns, drag and drop, etc., and even at a price well below the competition, it has served me well for my purposes.

What recommendations would you give to someone considering this product?

It is recommended for all types of companies that want to carry out complete marketing automation, a complete startup platform with a free trial, which can be installed both on the computer and on cell phones, a friendly dashboard, and with many features, it has a cost very accessible and plans that adapt to every need, nothing to envy of expensive platforms.

Pros

  • Continually Improving Product
  • Reliable
  • Enables Productivity
  • Trustworthy

Brain B.

  • Role: Sales Marketing
  • Industry: Utilities
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

Developmental Solution for Marketing and Sales

Likeliness to Recommend

10 /10

What differentiates Marketing 360 from other similar products?

Marketing 360 allows the emailing process be more effective, where when an email is sent to the recipient, a delivery notification is made. More so, Marketing 360 has the spam controls, where it blocks all the emails that are irrelevant and useless.

What is your favorite aspect of this product?

Marketing 360 is mobile compatible and optimized, efficiently working in devices that are available in the community. The tool has auto responders, which are instant in giving responses to questions made.

What do you dislike most about this product?

Marketing 360 has inadequate features, regarding the CRM, where clients communications is made efficient and relationships mended. The other marketing capabilities from Marketing 360 works sufficiently.

What recommendations would you give to someone considering this product?

Marketing 360 has boosted the sales volume that businesses make, where audiences are convinced regarding the company and its products, Again, Marketing 360 increases the communication efficiency, where there is emailing, social site publication, among others.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019