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Optimizely Data Platform Logo
Optimizely Data Platform Logo
Optimizely, Inc.

Optimizely Data Platform

Composite Score
7.3 /10
CX Score
7.4 /10
Category
Optimizely Data Platform
7.3 /10

What is Optimizely Data Platform?

Align your entire brand around the customer experience​ and let us do the heavy lifting of surfacing opportunities, automating tasks and streamlining execution.​ Grow revenue with data-driven marketing using Optimizely Data Platform.

Company Details


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Awards & Recognition

Optimizely Data Platform won the following awards in the Customer Data Platform category

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Optimizely Data Platform Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Optimizely Data Platform.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
83%
Negotiation and Contract:
64%
Conflict Resolution:
79%
Strategy & Innovation:
73%
Service Experience:
72%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+75 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Optimizely Data Platform?

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0% Negative
19% Neutral
81% Positive

Pros

  • Reliable
  • Trustworthy
  • Helps Innovate
  • Enables Productivity

Cons

  • Under Delivered

Feature Ratings

Average 84

Behavioral Triggers

88

Data Enrichment

86

Real Time Capabilities

85

CRM Integration

85

Dashboards, Analytics and Reporting

84

Data Security

84

Omnichannel Integration

82

Data Aggregation

78

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

85

Product Strategy and Rate of Improvement

83

Usability and Intuitiveness

83

Ease of Customization

82

Quality of Features

82

Ease of IT Administration

82

Availability and Quality of Training

82

Ease of Data Integration

80

Vendor Support

79

Breadth of Features

76

Optimizely Data Platform Reviews

Dinoho N.

  • Role: Finance
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

My Experience With Optimizely Data Platform

Likeliness to Recommend

8 /10

What differentiates Optimizely Data Platform from other similar products?

With Optimizely Data Platform, it becomes easy for the business to automate task while streaming executions

What is your favorite aspect of this product?

Using Optimizely Data Platform is easy and the software takes care of the heavy lifting It makes handling customer experience easy

What do you dislike most about this product?

Well, it requires experience to use

What recommendations would you give to someone considering this product?

I recommend Optimizely Data Platform as customer data platform as the automation features makes it better.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Unique Features

Cira G.

  • Role: Industry Specific Role
  • Industry: Construction
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

Optimizely Data Platform Review

Likeliness to Recommend

9 /10

What differentiates Optimizely Data Platform from other similar products?

As a customer data platform, Optimizely Data Platform offers best features and is affordable too.

What is your favorite aspect of this product?

Using Optimizely Data Platform is easy and the software is affordable It comes with seamless features to use and understand There are great data features

What do you dislike most about this product?

I must admit that Optimizely Data Platform is flawless as it has not malfunctioned

What recommendations would you give to someone considering this product?

I recommend Optimizely Data Platform as it is simply the best.

Pros

  • Reliable
  • Unique Features
  • Effective Service
  • Inspires Innovation

Ekira J.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

Amazing Product!

Likeliness to Recommend

9 /10

What differentiates Optimizely Data Platform from other similar products?

Allows for real time analysis and insights

What is your favorite aspect of this product?

Impressive visualizations and dashboards Integrates well with CRM

What do you dislike most about this product?

Can be challenging for new users especially on analyzing data

What recommendations would you give to someone considering this product?

It is important to understand customer behaviors. Optimizely Data Platform will offer you a data driven marketing strategy that will enable you land clients and retain them.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Caring

Most Popular Optimizely Data Platform Comparisons

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