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Podium Corp Inc.

Podium Text Marketing

Composite Score

7.1 /10

CX Score

7.4 /10

16 Reviews Write a Review

What is Podium Text Marketing?

Take advantage of text’s 98% open rate with SMS marketing campaigns that get a real response, and measurable results. Plus, building a prior consent opt-in list. Podium’s Interaction Management platform uses messaging to make it convenient to interact with your leads, customers, and teams along every customer touchpoint.

Company Details

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Awards & Recognition

Podium Text Marketing won the following awards in the SMS Marketing category

Filter By

1 Top Rated Capabilities

4 Top Rated Features

2024

1 Top Rated Capabilities

3 Top Rated Features

2023

0 Top Rated Capabilities

3 Top Rated Features

2022

Podium Text Marketing Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Podium Text Marketing.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

1
Since last award

94 Plan to Renew

1
Since last award

88 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+85 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Podium Text Marketing?

6% Negative

7% Neutral

87% Positive

Pros

Reliable
Performance Enhancing
Enables Productivity
Unique Features

Cons

Under Delivered

Feature Ratings

Average 82

Application Integration

Social Media Marketing Management

Text Messaging

Surveys Feedback

Mobile Payments

Opt-in

Communication Archive

Loyalty Promotions Management

Scheduled Messaging

Marketing Analytics

Mobile Marketing Management

Vendor Capability Ratings

Average 79

Usability and Intuitiveness

Business Value Created

Breadth of Features

Ease of Implementation

Ease of IT Administration

Quality of Features

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of Data Integration

Vendor Support

Ease of Customization

Podium Text Marketing Reviews

Role: Finance
Industry: Banking
Involvement: End User of Application

Validated Review

Anonymous Reviewer

Submitted Feb 2022

Good product but not as easy to use

Likeliness to Recommend

6 /10

Pros

Enables Productivity
Fair
Client's Interest First
Reliable

Cons

Less Friendly Negotiation
Slower Product Innovation
Leverages Incumbent Status

Jennie Z.

Role: Sales Marketing
Industry: Other
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2022

Different from other Livechat options

Likeliness to Recommend

7 /10

What differentiates Podium Text Marketing from other similar products?

Podium allows for customers to leave the site and users can text the customer directly.

What is your favorite aspect of this product?

Direct SMS feature

What do you dislike most about this product?

No Hubspot integration, so leads have to be manually imported

What recommendations would you give to someone considering this product?

If SMS communication is important to you, then Podium is a good option. There isn't an autobot Livechat feature, so users will have to be on Podium frequently.

Pros

Reliable
Enables Productivity
Trustworthy
Efficient Service

Cons

Slower Product Innovation
Under Delivered

Jennifer W.

Role: Sales Marketing
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2022

Has helped us with our online reputation!

Likeliness to Recommend

10 /10

What differentiates Podium Text Marketing from other similar products?

Podium is always improving. It has allowed us to get in touch with customers where they want to be... on their phones!

What is your favorite aspect of this product?

Being able to talk to customers where they want to be.

What do you dislike most about this product?

There are a few features that one would assume are basic, that aren't available.

What recommendations would you give to someone considering this product?

Just do it!

Pros

Continually Improving Product
Reliable
Performance Enhancing
Enables Productivity

Latest Research

Podium Text Marketing

What is Podium Text Marketing?

Company Details

Need Assistance?

Awards & Recognition

Podium Text Marketing Ratings

86 Likeliness to Recommend

1 Since last award

94 Plan to Renew

1 Since last award

88 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+85 Net Emotional Footprint

How much do users love Podium Text Marketing?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Social Media Marketing Management Ability to push content and pull leads from popular social media networks and manage social properties; aggregate and analyze social data for trend reporting.

Text Messaging The capability to send messages by SMS in addition to email.

Surveys Feedback Enables surveys/feedback forms to be sent to customers​

Mobile Payments The ability to process mobile payments from a mobile wallet or other mobile phone payment app

Opt-in Provides an opt-in option for potential subscribers.

Communication Archive Includes complete conversation or thread archiving capabilities for historical reporting, investigation, audit, and compliance purposes.

Loyalty Promotions Management The solution has a comprehensive loyalty module that also supports both fixed and real-time promotions, impacting pricing or product availability

Scheduled Messaging Scheduling of one-time, multiple, or repeated messaging.

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Mobile Marketing Management Includes ability to manage SMS, mobile application marketing, and push notifications on a variety of end user devices.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Podium Text Marketing Reviews

Good product but not as easy to use

Likeliness to Recommend

Pros

Cons

Jennie Z.

Different from other Livechat options

Likeliness to Recommend

Pros

Cons

Jennifer W.

Has helped us with our online reputation!

Likeliness to Recommend

Pros

Title

1
Since last award

1
Since last award

1
Since last award

Feature Ratings

Application Integration

Social Media Marketing Management

Text Messaging

Surveys Feedback

Mobile Payments

Opt-in

Communication Archive

Loyalty Promotions Management

Scheduled Messaging

Marketing Analytics

Mobile Marketing Management

Vendor Capability Ratings

Usability and Intuitiveness

Business Value Created

Breadth of Features

Ease of Implementation

Ease of IT Administration

Quality of Features

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of Data Integration

Vendor Support

Ease of Customization