What is SAP CRM?
Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
95 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+83 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SAP CRM?
Pros
- Trustworthy
- Fair
- Reliable
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Sales Management
Lead Management
Activity and Workflow Management
Collaboration
Account and Contact Management
Marketing Management
Customer Service Management
Analytics and Reporting
Quote Contract and Proposal
Telephony and Call Center Management
Mobile
Vendor Capability Ratings
Vendor Support
Quality of Features
Business Value Created
Breadth of Features
Ease of Data Integration
Ease of Customization
Ease of Implementation
Product Strategy and Rate of Improvement
Ease of IT Administration
Usability and Intuitiveness
Availability and Quality of Training
SAP CRM Reviews
Emily K.
- Role: Sales Marketing
- Industry: Retail
- Involvement: IT Leader or Manager
Submitted Aug 2021
Fantastic product
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
I have not had great experience with the same product in my career experience.
What is your favorite aspect of this product?
Our customers always comes first and this platform has enabled our team to have stable relationship with our customers. We have improved customer services delivery and infrastructure.
What do you dislike most about this product?
I have nothing to dislike from the performance of this platform.
What recommendations would you give to someone considering this product?
I highly recommend this platform to any organization for effective customer relations.
Pros
- Helps Innovate
- Performance Enhancing
- Trustworthy
- Inspires Innovation
Nathan B.
- Role: Industry Specific Role
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Aug 2021
Excellent customer relationship tool
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
SAP CRM builds strong customers pipeline and channels that build customers trust as compared to other CRM tools I have used.
What is your favorite aspect of this product?
It has enabled our organization to identify areas that our customers need to be changed and act on that improving service delivery.
What do you dislike most about this product?
Sometimes the operation of this tool is slow but the overall performance is awesome.
What recommendations would you give to someone considering this product?
For effective customer relationship and service delivery to clients SAP CRM is the best tool to invest in.
Pros
- Enables Productivity
- Saves Time
- Fair
- Friendly Negotiation
Jay T.
- Role: Student Academic
- Industry: Education
- Involvement: IT Leader or Manager
Submitted Jul 2021
Great CRM tool for business and customisation.
Likeliness to Recommend
What differentiates SAP CRM from other similar products?
Strong Customer Focus. Breadth of services Higher product functionality and performance Pre-existing relationships
What is your favorite aspect of this product?
SAP CRM provides the best monitoring tool for error resolution. SAP CRM plays a vital role in managing the business from Client onboarding to customer success and successful delivery of the product to establish a healthy relationship. Easy to create and view the reports, and it can be easily analyzed for further usage.
What do you dislike most about this product?
Automatic refresh is not available for SAP. No provision to reuse the data from ERP in SAP. Some issues needed to fix in SAP.
What recommendations would you give to someone considering this product?
Overall it is used for business processes. UI version of SAP is very good to use. There are lots of functionality and capabilities are there in SAP.
Pros
- Efficient Service
- Client Friendly Policies
- Helps Innovate
- Continually Improving Product
