
What is Tableau?
Harness the power of your data. Unleash the potential of your people. Choose the analytics platform that disrupted the world of business intelligence. Choose Tableau.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
95 Plan to Renew
Down
1
Since last award
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 94%
- Negotiation and Contract:
- 86%
- Conflict Resolution:
- 91%
- Strategy & Innovation:
- 91%
- Service Experience:
- 91%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Tableau?
Pros
- Reliable
- Helps Innovate
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboard
Data Exploration and Visualization
Data Connectors and Data Mashup
Collaboration
Operational Reporting Capabilities
BI Platform Administration
Self Service and Ad Hoc Capabilities
BI Security
Intelligent Alerts and Notifications
Mobile
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Data Integration
Ease of Implementation
Ease of Customization
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Usability and Intuitiveness
Vendor Support
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Tableau Reviews
Vaishali S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2025
Tableau : An Amazing Platform
Likeliness to Recommend
What differentiates Tableau from other similar products?
Tableau is super easy to use. Also it is super easy to understand. I'm using this tool since 2023 when i was doing my masters. I have started using it from its free version. It is an amazing platform. It has drag-and-drop interface and extensive visualization library which make it easy to create and explore data. Even non-technical users can also use it. It has large and active community of users who share tips, resources, and best practices, collaboration and knowledge sharing.
What is your favorite aspect of this product?
It is super easy to understand and easy to use.It has drag-and-drop interface and extensive visualization library which make it easy to create and explore data. It is flexible to extend customization, allowing users to tailor their reports and dashboards to meet their specific requirements.
What do you dislike most about this product?
It is an amazing platform to use. There is nothing to dislike about this platform, because it is super easy to use due to which non-technical users can also use it.
What recommendations would you give to someone considering this product?
This is an super easy to understand and easy to use tool. Even non-technical users can use it as it is very easy. It has drag-and-drop interface and extensive visualization library which make it easy to create and explore data. It can connect witha wide variety of data sources.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Prisca Nwanneka E.
- Role: Consultant
- Industry: Media
- Involvement: IT Development, Integration, and Administration
Submitted Apr 2025
Powerful but Limited
Likeliness to Recommend
What differentiates Tableau from other similar products?
Tableau stands out for its ease of use, beautiful visualizations, and strong community support, making complex data analysis more accessible than many other tools.
What is your favorite aspect of this product?
I like Tableau’s drag-and-drop interface — it makes building complex visualizations fast and intuitive.
What do you dislike most about this product?
I dislike that Tableau can get expensive and sometimes struggles with very large datasets.
What recommendations would you give to someone considering this product?
I’d recommend trying the free trial first, planning for scaling costs, and learning some SQL to get the most out of Tableau.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Israel S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2025
You can connect multiple data sources.
Likeliness to Recommend
What differentiates Tableau from other similar products?
Tableau stands out for its ease of creating advanced visualizations without programming. It also offers extensive connectivity with data sources. Its intuitive interface makes it accessible to non-technical users.
What is your favorite aspect of this product?
I love the professional quality of their dashboards and the ability to customize almost everything. Plus, the user community is active and always offers solutions. Their integrations with Python and R are also very valuable.
What do you dislike most about this product?
Some major updates take a while to arrive. The learning curve for advanced features can also be steep.
What recommendations would you give to someone considering this product?
I recommend Tableau for analyzing large volumes of data visually and dynamically. It allows you to quickly discover patterns, trends, and relationships. It's used in areas such as marketing, finance, and operations.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing