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Tableau Logo Award Winner Product Badge
Tableau Logo Award Winner Product Badge
Salesforce.com Inc

Tableau

Composite Score
8.9 /10
CX Score
9.0 /10
Category
Tableau
8.9 /10

What is Tableau?

Harness the power of your data. Unleash the potential of your people. Choose the analytics platform that disrupted the world of business intelligence. Choose Tableau.

Company Details


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Awards & Recognition

Tableau won the following awards in the Business Intelligence & Analytics - Midmarket category

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Tableau Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Tableau.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

95 Plan to Renew

Down 1
Since last award

84 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
93%
Negotiation and Contract:
86%
Conflict Resolution:
91%
Strategy & Innovation:
91%
Service Experience:
91%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Tableau?

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The chart has 1 X axis displaying values. Range: -0.5 to 0.5.
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2% Negative
6% Neutral
92% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Fair

Feature Ratings

Average 85

Dashboard

90

Data Exploration and Visualization

89

Data Connectors and Data Mashup

86

Collaboration

86

Operational Reporting Capabilities

85

BI Platform Administration

84

Self Service and Ad Hoc Capabilities

83

BI Security

83

Intelligent Alerts and Notifications

82

Mobile

79

Vendor Capability Ratings

Average 83

Business Value Created

86

Quality of Features

86

Breadth of Features

85

Ease of Data Integration

85

Ease of Implementation

85

Ease of Customization

84

Availability and Quality of Training

83

Product Strategy and Rate of Improvement

83

Ease of IT Administration

82

Usability and Intuitiveness

81

Vendor Support

79

Tableau Reviews

Gbadamosi D.

  • Role: Finance
  • Industry: Banking
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Apr 2025

Intuitive, But Room for More Automation

Likeliness to Recommend

8 /10

What differentiates Tableau from other similar products?

Drag-and-drop interface makes it easy to create complex visualizations without coding.

What is your favorite aspect of this product?

The ability to quickly transform complex datasets into interactive, intuitive visualizations is incredibly powerful. The drag-and-drop interface makes it accessible for both beginners and advanced users, allowing for rapid prototyping and analysis. Additionally, the interactive nature of dashboards—where users can drill down and filter data in real-time—makes it an ideal tool for both exploratory data analysis and storytelling.

What do you dislike most about this product?

The one thing I dislike most about Tableau is its performance limitations with very large datasets. While it handles most data well, once you're working with millions of rows or complex calculations, the dashboard can slow down, especially if not optimized properly.

What recommendations would you give to someone considering this product?

Integrate with other tools. Tableau works well with various tools, like R, Python, and SQL databases. If you're looking to perform more advanced analysis or integrate with other enterprise systems, Plan your data model carefully. Tableau works best when you set up efficient data sources and use extracts (instead of live connections) where appropriate to enhance performance.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Unique Features

Deepanshu K.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

Powerful, but Needs Smarter AI & Collaboration

Likeliness to Recommend

10 /10

What differentiates Tableau from other similar products?

Tableau stands out with its user-friendly interface, powerful data visualization, and robust analytics. It excels in drag-and-drop functionality, real-time data processing, and interactive dashboards. Unlike competitors, it offers strong AI-powered insights, broad data connectivity, and deep customization without requiring extensive coding.

What is your favorite aspect of this product?

Tableau's interactive and intuitive data visualization is its best aspect. The drag-and-drop interface, real-time analytics, and seamless data integration make it easy to uncover insights quickly, even for non-technical users.

What do you dislike most about this product?

Tableau's biggest drawback is its high cost and steep learning curve for advanced features. Additionally, limited real-time collaboration and rigid formatting options can be frustrating for users who need more flexibility.

What recommendations would you give to someone considering this product?

Try the Free Version First – Use Tableau Public or a trial to see if it fits your needs. Invest Time in Learning – Take online courses to master advanced features. Check Compatibility – Ensure your data sources integrate well with Tableau. Consider Pricing – Evaluate costs vs. alternatives like Power BI. Explore Automation – Use calculated fields & AI insights to maximize efficiency.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Kimberly O. O.

  • Role: Consultant
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2025

Flexible Tool but Costly and Requires Fine-tuning

Likeliness to Recommend

8 /10

What differentiates Tableau from other similar products?

It’s popularly known for its advance customizable visualizations compared to Power BI, as well its dynamic real-time filtering to present data effectively

What is your favorite aspect of this product?

It’s provides great interactive visualization that makes data easy to understand, its AI powered analytics make a data exploration effortless, that’s a good feature if you’d ask me.

What do you dislike most about this product?

Tableau in comparison to its competitors is expensive, the licensing fee for large teams makes scaling up a challenge, Sharing reports within tableau comes at an extra cost

What recommendations would you give to someone considering this product?

Firstly, because Tableau is more expensive, it is important to evaluate licensing options. Secondly, consider deployment options because tableau server provides control but requires IT support for installation and maintenance easy to

Pros

  • Enables Productivity
  • Efficient Service
  • Respectful
  • Altruistic

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