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Twilio

Twilio MessagingX

Composite Score

8.2 /10

CX Score

7.9 /10

52 Reviews Write a Review

What is Twilio MessagingX?

Send and receive messages at scale with Messaging APIs. Twilio Messaging supports cloud-scale APIs for SMS, WhatsApp, and chat. Twilio's Cloud communications platform provides the building blocks to add messaging, voice, and video in your web and mobile applications.

Company Details

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Awards & Recognition

Twilio MessagingX won the following awards in the SMS Marketing category

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Twilio MessagingX Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Twilio MessagingX.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

91 Plan to Renew

74 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+80 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Twilio MessagingX?

7% Negative

3% Neutral

90% Positive

Pros

Reliable
Enables Productivity
Performance Enhancing
Includes Product Enhancements

Feature Ratings

Average 87

Text Messaging

Application Integration

Communication Archive

Opt-in

Scheduled Messaging

Surveys Feedback

Mobile Marketing Management

Social Media Marketing Management

Mobile Payments

Marketing Analytics

Loyalty Promotions Management

Vendor Capability Ratings

Average 89

Quality of Features

Business Value Created

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Data Integration

Breadth of Features

Ease of Implementation

Vendor Support

Availability and Quality of Training

Ease of Customization

Ease of IT Administration

Twilio MessagingX Reviews

Naim M.

Role: Information Technology
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2022

Reliable cloud communication capability.

Likeliness to Recommend

9 /10

What differentiates Twilio MessagingX from other similar products?

This must be the quality of support available to developers , marketers and data engineers making use of the Twilio platform. From my own experience, Twilio has some of the best support of any software vendor.

What is your favorite aspect of this product?

Twiilios communication use case is very broad, and this is mainly due to Twilios integration with omnichannel mediums like Facebook messenger, Telegram. WhatsApp etc Due to the aforementioned broad use-case, Twilio is continuously improving as a top tool for prompt customer engagement.

What do you dislike most about this product?

Twilio currently does not provide enough advanced tracking tools, for real time monitoring of our engagement activity on the Twilio messaging platform. While this is not a big problem when using Twilio for software development related purposes, it is a big bottleneck when using Twilio for marketing engagement purposes.

What recommendations would you give to someone considering this product?

For engagement using SMS and automated calls, no other option comes close to Twilio.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Dennis W.

Role: Information Technology
Industry: Retail
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2022

It's proven to be reliable.

Likeliness to Recommend

10 /10

What differentiates Twilio MessagingX from other similar products?

How smoothly Twilio integrates with third party apps. Is a major plus. With Twilios integration, we are successfully introducing new use cases for Twilio within our daily workflow framework.

What is your favorite aspect of this product?

I have always been impressed with Twilios documentation. For me, rarely has there been a major issue encountered on Twilio which I couldn't solve by just checking out what the documentation says.

What do you dislike most about this product?

Twilio is pricey and from my little experience trying alternative cloud communication options, Twilios services are easily the most costly. However, one could argue this is fair, since the quality of service is favourable to my organizations expectations.

What recommendations would you give to someone considering this product?

When it comes to building internal workflows, with the end goal of delivering content via SMS or audio call, I do not think there exists a better tool than Twilio.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Mika J.

Role: Information Technology
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2022

No better cloud communication option.

Likeliness to Recommend

10 /10

What differentiates Twilio MessagingX from other similar products?

Quality of support. This is the standout aspect of my overall experience with Twilio. The support team is prompt and they go out of their way to be helpful. Asides the support team, the support documentation is top notch and the user community is active and very helpful.

What is your favorite aspect of this product?

Twilio integrates with most mainstream programming languages , likewise important third party software tools I use. This creates a lot of use cases for Twilio in my organisation.

What do you dislike most about this product?

For my personal projects, I have always had reservations about the cost of Twilio SMS delivery.

What recommendations would you give to someone considering this product?

No other cloud communication tool comes even close to Twilio, in terms of scalability, quality of support and product capability.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Latest Research

Twilio MessagingX

What is Twilio MessagingX?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Gold Medalist

2023 Data Quadrant Gold Medalist

2022 Data Quadrant Gold Medalist

Twilio MessagingX Ratings

90 Likeliness to Recommend

91 Plan to Renew

74 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+80 Net Emotional Footprint

How much do users love Twilio MessagingX?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Text Messaging The capability to send messages by SMS in addition to email.

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Communication Archive Includes complete conversation or thread archiving capabilities for historical reporting, investigation, audit, and compliance purposes.

Opt-in Provides an opt-in option for potential subscribers.

Scheduled Messaging Scheduling of one-time, multiple, or repeated messaging.

Surveys Feedback Enables surveys/feedback forms to be sent to customers​

Mobile Marketing Management Includes ability to manage SMS, mobile application marketing, and push notifications on a variety of end user devices.

Social Media Marketing Management Ability to push content and pull leads from popular social media networks and manage social properties; aggregate and analyze social data for trend reporting.

Mobile Payments The ability to process mobile payments from a mobile wallet or other mobile phone payment app

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Loyalty Promotions Management The solution has a comprehensive loyalty module that also supports both fixed and real-time promotions, impacting pricing or product availability

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Twilio MessagingX Reviews

Naim M.

Reliable cloud communication capability.

Likeliness to Recommend

Pros

Dennis W.

It's proven to be reliable.

Likeliness to Recommend

Pros

Mika J.

No better cloud communication option.

Likeliness to Recommend

Pros

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Title

Feature Ratings

Text Messaging

Application Integration

Communication Archive

Opt-in

Scheduled Messaging

Surveys Feedback

Mobile Marketing Management

Social Media Marketing Management

Mobile Payments

Marketing Analytics

Loyalty Promotions Management

Vendor Capability Ratings

Quality of Features

Business Value Created

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Data Integration

Breadth of Features

Ease of Implementation

Vendor Support

Availability and Quality of Training

Ease of Customization

Ease of IT Administration