Tagged - Product Marketing

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Navigating the Frontier: Generative AI's Promise and Peril for Product and Product Marketing Managers Product managers and product marketing managers have historically taken advantage of the opportunities of AI, but generative AI presents unknowns and risks that must be...
Sunset or EOL a Software Product in a Cloud Environment By following established EOL guidelines, companies can effectively communicate with their customers about the EOL process, including timelines, migration options, and...
IT Budgets Look Flat, Marketing Needs to Lead Through the Economic Challenges Identify your buyer’s budget challenges and create new marketing opportunities in a contracting budget situation.