Video Previewplay

Viamedici: How AI Is Used in Multi-Domain Master Data Management

1. Introduction to the Company: Viamedici is a leading global provider of innovative multi-domain Master Data Management (MDM), Product Information Management (PIM), Digital Asset Management (DAM), and Dynamic Configuration/CPQ software. Founded in 1999 and based in Germany, Viamedici has quickly become one of the most highly rated businesses in its industry, offering comprehensive solutions that drive digital transformation and enhance customer experiences.

2. Features of Their Product/Platform

  • Multi-Domain MDM: Manage critical data for multiple domains, including suppliers, customers, products, accounts, markets, and regions, in real time.
  • PIM 360°: Centralized management of complex product information and digital assets in a structured hierarchy.
  • Dynamic Product Configurator: Combines flexibility with speed, allowing customers to configure products in real time and sales teams to create individualized offers quickly.
  • DAM: Global, multi-media solution for managing images, videos, graphics, logos, e-docs, audio files, and 3D models.
  • EPIM Platform: Off-the-shelf software delivering unmatched product value through PIM, media asset management, channel management, multi-language management, and online and print tools.

3. Challenge the Company Is Solving: Viamedici addresses the complexity of managing vast amounts of product data across multiple domains and formats, ensuring data quality, consistency, and accessibility for efficient digital transformation and enhanced customer experiences.

4. Benefits of Using Their Product/Platform

  • Centralized Data Management: Establish a single source of truth through global, centralized management of product information and digital assets.
  • Real-Time Syndication: Distribute data to all channels in real time, ensuring up-to-date information.
  • Enhanced Customer Experience: Provide a seamless, personalized experience with dynamic product configuration.
  • Cost and Resource Efficiency: Reduce costs and resources by streamlining data management processes.

5. Recommendations on How to Best Use Their Product

  • Integrate Across Departments: Ensure all departments use the platform for consistent data management.
  • Leverage Real-Time Capabilities: Utilize real-time data syndication to keep all channels updated.
  • Customize Configurations: Use the Dynamic Product Configurator to offer personalized product options to customers.
  • Regular Training: Conduct regular training sessions for staff to maximize the platform’s features and benefits.

For more information, visit Viamedici.

This summary is produced using Microsoft Copilot.

Featured Speaker

Thomas Randall

Advisory Director
Read Bio

Visit our IT Critical Response Resource Center
Over 100 analysts waiting to take your call right now: +1 (703) 340 1171