Enterprise Applications - Blueprints

Customer Service Management Software Selection Guide

The pandemic and growing younger demographic have shifted the terrain of customer service delivery. Customer service management tools ensure organizations enhance customer...

Get the Most Out of Your Microsoft Dynamics Finance and Operations

Microsoft Dynamics 365 Finance & Operations is expensive, benefits can be difficult to quantify, and optimization can be difficult to navigate. Take a proactive approach to...
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Marketing Management Suite Software Selection Guide

Modern marketing management suite (MMS) platforms are imperative given today’s complex, multitiered, and often non-standardized marketing processes. Organizations must...
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Leverage Web Analytics to Reinforce Your Web Experience Management Strategy

Customers want to consume concise content and information quickly. Websites have limited time to prove their usefulness to a new user. Content needs to be as few clicks...

Diagnose Brand Health to Improve Business Growth

Knowing how the brand is perceived, as opposed to how individuals within an organization perceive it, addressing any brand-related issues on time, and implementing...
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Develop an IT Strategy to Support Customer Service

Take a business process management (BPM)-centric approach to model the desired future state of your customer service IT systems. Then develop an overall IT systems strategy...
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Create an Effective SEO Keyword Strategy

Leading search engine optimization methods focus on creating and posting relevant keyword-rich content, not just increasing page rank. Content and keywords should move...

Customer Relationship Management Platform Selection Guide

Enable marketing, sales, and customer service teams by successfully choosing and implementing a suite for customer relationship management.
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Social Media

The Social Media workshop provides clear, measurable improvements to your social media strategy,

Develop the Right Message to Engage Buyers

Marketers only have 7 seconds to capture a visitor's attention but often don't realize that the space between competitors and their company is that narrow. They often miss...
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