Digital Disruptors - with Geoff Nielson

Digital Disruption

with Geoff Neilson

Episode #9 04.21.25
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Our Guest Marty Cagan Discusses

Marty Cagan Explains How to Design a Product Like Steve Jobs

What does it really take to build a product-driven organization in the age of AI, and are organizations ready for what's coming next?

Today on Digital Disruption, we’re joined by Marty Cagan, product thought leader and founder of the Silicon Valley Product Group.

Before founding the Silicon Valley Product Group (SVPG) to focus on helping others build successful products through writing, speaking, advising, and coaching, Marty Cagan served as a product executive at some of the world’s most successful technology companies, including HP Labs, Netscape Communications, and eBay. Through his work with SVPG, Marty is a sought-after speaker at major conferences and leading companies around the world. He is also the author of three influential books: Inspired: How to Create Tech Products Customers Love, Empowered: Ordinary People, Extraordinary Products, and Transformed: Moving to the Product Operating Model.

Marty sits down with Geoff Nielson to discuss how generative AI is reshaping product management and why organizations need to rethink how they build and lead product teams. He outlines three key models of product management and explains how AI is disrupting each one differently. This conversation dives deep into modern product thinking, as Marty highlights what sets companies like Amazon, Apple, Tesla, and Netflix apart — emphasizing the importance of visionary leadership and product-centric thinking. Marty also gives a look into his latest book Transformed, which explains how even the most traditional organizations can adopt modern product practices.

Marty Cagan Explains How to Design a Product Like Steve Jobs

The Next Industrial Revolution Is Already Here

Digital Disruption is where leaders and experts share their insights on using technology to build the organizations of the future. As intelligent technologies reshape our lives and our livelihoods, we speak with the thinkers and the doers who will help us predict and harness this disruption.

Episode #11 05.05.25

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Our Guest Jonathan Brill Discusses

What AI Can Never Understand: Futurist Jonathan Brill Explains

With all the AI hype, is there still a place for humans in organizations?

Episode #10 04.28.25

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Our Guest Steve Brown Discusses

The 6 Technologies That Will Define the Future With AI Futurist Steve Brown

If you're not ready for the speed of change, you're already behind.

Episode #9 04.21.25

Listen

Our Guest Marty Cagan Discusses

Marty Cagan Explains How to Design a Product Like Steve Jobs

What does it really take to build a product-driven organization in the age of AI, and are organizations ready for what's coming next?

Episode #8 04.14.25

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Our Guest Ian Beacraft Discusses

AI Is Rewriting the Rules of Work: Futurist Ian Beacraft Explains Why Jobs Are Dead

Today on Digital Disruption, we’re joined by Ian Beacraft, Chief Futurist and Founder of Signal and Cipher.