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Standardize the Service Desk

Build a solid foundation for future IT service improvements.

  • The service desk is functional but has room for improvement and needs to be more consistent in service delivery.
  • There may be plans to embrace new technologies, but concerns exist about moving poor processes into new solutions.
  • The team knows changes need to happen, but it’s difficult to know where to start.

Our Advice

Critical Insight

  • Use a data-driven strategy to standardize service desk processes for the benefit of both users and technicians.

Impact and Result

  • Focus on standardizing and driving consistency on the service desk to be able to optimize support and improve interfacing processes.
  • Without standardized processes, organizations become a mass of confusion, redundancies, and cost overruns. Standardization prevents wasted energy on reinventing solutions to recurring issues.

Standardize the Service Desk Research & Tools

1. Standardize the Service Desk Deck – A step-by-step document that helps you improve customer service and meet SLAs by driving consistency in your support approach.

Use this blueprint to standardize your service desk by assessing your current capability and laying the foundations for your service desk, designing an effective incident management workflow, designing a request fulfillment process, and applying these discussions and activities to make an actionable plan for improving your service desk.

2. Service Desk Maturity Assessment – An assessment tool to help guide process improvement efforts and track progress.

This tool is designed to assess your service desk process maturity, identify gaps, guide improvement efforts, and measure your progress.

This brief assessment will evaluate your process maturity across key areas of the service desk, including service desk structure, end-user feedback, ticket intake and handling procedures, incident management, service request fulfillment, ticket categories and priorities, documentation and workflows, and knowledgebase and self-service development. The results will allow you to prioritize process improvement initiatives.

3. Service Desk Project Summary – A template to help you organize process improvement initiatives using examples.

Use this template to organize information about the service desk challenges that the organization is facing, make the case to build a right-sized service desk to address those challenges, and outline the recommended process changes.

4. Service Desk Standard Operating Procedure QuickStart – a lightweight documentation of the service desk’s standardized processes

Use this lightweight template to document the service desk’s structure, roles, and the standardized processes for ticket prioritization and escalation, incident response and service request fulfillment, knowledge management and customer service.

5. Incident Management and Service Desk Standard Operating Procedure - An exemplar of a long-form version of the standard operating procedure in Word format.

The SOP exemplar identifies service desk roles and responsibilities, ticket management processes, knowledgebase practices, ticket prioritization scheme and SLO, and high-level ticket workflows

6. User Group Analysis Workbook

Use this template to help analyze the user groups who access your service desk.

7. Service Desk Queue Structure Template – This template is designed to help you map out your service desk ticket queues.

The template includes several examples of service desk queue structures, followed by space to build your own model of your optimal service desk queue structure and document who is assigned to each queue and responsible for managing each queue.

8. Ticket and Call Quality Assessment Tool – An assessment tool to check in on ticket and call quality quarterly and improve the quality of service desk data.

Use this tool to help review the quality of tickets handled by agents and discuss each technician's technical capabilities to handle tickets.

9. Workflow Library – A repository of typical service desk workflows.

The Workflow Library provides examples of typical workflows that make up the bulk of the incident management and request fulfillment processes at the service desk.

10. Service Desk Ticket Categorization Schemes – A repository of ticket categories.

The Ticket Categorization Schemes provide examples of ticket categories to organize the data in the service desk tool and produce reports that help managers manage the service desk and meet business requirements.

11. Service Desk Metrics Workbook

12. Knowledge Manager – A job description template that includes a detailed explication of the responsibilities and expectations of a Knowledge Manager role.

The Knowledge Manager's role is to collect, synthesize, organize, and manage corporate information in support of business units across the enterprise.

13. Knowledgebase Article Template – A comprehensive record of the incident management process.

An accurate and comprehensive record of the incident management process, including a description of the incident, any workarounds identified, the root cause (if available), and the profile of the incident's source, will improve incident resolution time.

14. Sample Communication Plan – A sample template to guide your communications around the integration and implementation of your overall service desk improvement initiatives.

Use this template to develop a communication plan that outlines what stakeholders can expect as the process improvements recommended in the Standardize the Service Desk blueprint are implemented.

15. Service Desk Roadmap – A structured roadmap tool to help build your service desk initiatives timeline.

The Service Desk Roadmap helps track outstanding implementation activities from your service desk standardization project. Use the roadmap tool to define service desk project tasks and their owners, priorities, and timelines.

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Member Testimonials

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve. See our top member experiences for this blueprint and what our clients have to say.

9.6/10


Overall Impact

$62,745


Average $ Saved

30


Average Days Saved

Client

Experience

Impact

$ Saved

Days Saved

City of St. Louis

Workshop

10/10

$13,700

20

Joe was a great facilitator. Really appreciated him sharing from his own experiences. My staff found the time to be valuable. It gave us the jum... Read More

Canadian Defence Academy

Workshop

8/10

$1M

120

Caveat: The estimates are high if project(s) are defined to accomplish the objectives. The tools and advice are/were excellent, meeting expecta... Read More

UNITING AGEWELL LIMITED

Guided Implementation

9/10

$45,500

10

Reiter Affiliated Companies

Workshop

9/10

$34,250

20

Best the customer service and willing to help the us.

County of Los Alamos

Guided Implementation

10/10

$34,250

20

Extremely happy to be working with Theo. His expertise and advise on this topic has been very valuable to to our team as we make decisions on creat... Read More

Kentucky Housing Corporation

Workshop

10/10

N/A

50

The best part is that the entire team expressed their satisfaction with the workshop and participated throughout the week. The team left motivated... Read More

Goodwill Industries of Middle Tennessee, Inc.

Guided Implementation

10/10

$34,250

20

Treasury Board of Canada Secretariat - Data and Digital Policy Sector

Guided Implementation

10/10

$200K

120

The best part of our experience was how Frank took the time to work with us and how he "met the team where they were in their learning journey". Fr... Read More

Los Angeles County Public Defender

Guided Implementation

10/10

N/A

5

Worst part of this experience is to float high and low in how i wanted my Service Desk to flow and function efficiently. The best part was that Be... Read More

City of Conroe

Workshop

10/10

$68,500

32

Very informative, general where it needed to be while specific enough information to be useful in our unique environment.

The Pittsburgh Water and Sewer Authority

Guided Implementation

8/10

N/A

N/A

Ben did a good job of discussing how the service desk methodology and tools would translate for our use case which is a customer facing contact cen... Read More

City of Williamsburg, VA

Guided Implementation

10/10

$13,700

20

Emily was fantastic to work with. She knew every aspect of the engagement and ensured we stayed on track. I will request her again for future wor... Read More

Clark County Water Reclamation District (CCWRD)

Workshop

10/10

N/A

N/A

Best part: Instructor, Joe Riley. Joe gets it. His experiences, wrapped in his passion for service, teamwork, and excellence, empowered and chall... Read More

City of Winter Park

Guided Implementation

10/10

$13,700

5

Allison is very knowledgeable in the subject area. The experience so far has been built on collaboration and knowledge sharing.

City of Miramar

Workshop

10/10

N/A

10

The best part was how tailored it was for our environment. There was no bad experience in my honest opinion.

Monroe #1 BOCES

Workshop

8/10

$13,700

5

Facilitator was fantastic; most challenging aspect was solidifying internally what is within and outside of scope.

Sedgwick Cms

Workshop

9/10

$137K

55

Mahmoud was courteous, knowledgeable and took time to explain and walk the team through the workshop sessions also engage the team in completing ta... Read More

EndUser

Guided Implementation

10/10

$5,000

5

Allegheny County, PA

Guided Implementation

10/10

$68,500

50

Working with Sandi Conrad was truly a gift as she was so well versed on all of our needs for a new ITSM application. Her guidance and expertise wa... Read More

Parks Canada

Guided Implementation

10/10

$300K

50

As the Project Lead and National IT Manager, Service Management, standardizing our service desk is a very important priority for the Digital Servic... Read More

Cameron County, TX

Guided Implementation

10/10

N/A

50

Ms. Sugerman was patient and explained the processes in great detail. Her personality made her a great consultant to work with.

The City of Daytona Beach

Guided Implementation

10/10

N/A

N/A

I put N/A for the time and financial impact because without this engagement this would not have been done! I expect the benefits will be more stre... Read More

Field Law

Guided Implementation

8/10

$2,000

2

Pascua Yaqui Tribe

Guided Implementation

9/10

$2,603

5

Working with Frank has been an excellent experience since I'm a first-time manager. I have learned a lot and have gained new tools. The worst part ... Read More

Municipality of Chatham-Kent

Guided Implementation

8/10

N/A

N/A

The best part of the experience was getting to speak with David, Frank and Darrin. They provided excellent strategies and resource material. Ther... Read More

STgenetics

Guided Implementation

10/10

N/A

N/A

I want to thank Frank Trovato for this his expertise in help us with Standardization of Service Desk process. Best: Knowledge and expertise, un... Read More

DP World Australia Limited

Workshop

10/10

$45,500

10

What a fantastic facilitator Benjamin is. Best workshop. Knowledgeable and easy to work with and know how to get the best out of the participants. ... Read More

Erie 1 Board of Co-op Education Services

Workshop

10/10

$5,480

12

Jeremy was a good listener and worked to understand our process. It’s much different from other service desks and he took the time to listen and a... Read More

Highlands County Clerk of Courts

Guided Implementation

10/10

$6,850

2

Sun River Health

Guided Implementation

10/10

$13,700

20

Sandi is a great consultant. I like very much to work with Sandi.


Service Desk

Please note: This course will be updated in September 2024.

Strengthen your service desk to build a strong foundation for ITSM maturity.
This course makes up part of the Infrastructure & Operations Certificate.

  • Course Modules: 5
  • Estimated Completion Time: 2-2.5 hours
  • Featured Analysts:
  • Mahmoud Ramin, Research Analyst, Infrastructure Practice
  • Allison Kinnaird, Research Lead, Infrastructure Practice

Now Playing:
Academy: Service Desk | Executive Brief

An active membership is required to access Info-Tech Academy

Workshop: Standardize the Service Desk

Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn't enough, we offer low-cost delivery of our project workshops. We take you through every phase of your project and ensure that you have a roadmap in place to complete your project successfully.

Module 1: Lay service desk foundations

The Purpose

Define current state and develop a service desk vision. Define service desk structure and ticket intake.

Key Benefits Achieved

Alignment on goals for workshop. Improved service desk structure and ticket intake and triage.

Activities

Outputs

1.1

Assess current state of the service desk.

  • Current state assessment.
1.2

Review service desk structure and shift-left strategy.

  • Shift-left strategy and implications.
  • Roles and responsibilities.
1.3

Identify service desk metrics and reports.

  • Service desk metrics and reports.
1.4

Identify ticket handling procedures.

Module 2: Design incident management

The Purpose

Capture and report on the right data. Improve incident resolution.

Key Benefits Achieved

  • Establish the foundation needed to capture useful data through effective ticket categories and metrics that enable continuous improvement.
  • Documented and improved incident management workflow.

Activities

Outputs

2.1

Build incident and critical incident management workflows.

  • Incident and critical incident management workflows.
2.2

Design ticket categorization scheme and proper ticket handling guidelines.

  • Ticket categorization scheme.
2.3

Design incident escalation and prioritization guidelines.

  • Ticket escalation and prioritization guidelines.

Module 3: Design request fulfilment

The Purpose

Improve service request fulfillment and enable shift-left.

Key Benefits Achieved

  • Clear differentiation between standard service and non-standard service requests and projects.
  • Established process for building out and maintaining an internal and external knowledge base.
  • Increased self-service options.

Activities

Outputs

3.1

Build service request workflows.

  • Distinguishing criteria for requests and projects.
  • Service request workflows and SLAs
3.2

Build a targeted knowledge base.

  • Knowledge base article template, processes, and workflows.
3.3

Prepare for a self-serve portal project.

Module 4: Build project implementation plan

The Purpose

Communicate and implement the vision for a standardized service desk.

Key Benefits Achieved

  • Align on the vision for the next steps of the service desk.
  • Develop effective messaging for key stakeholders.

Activities

Outputs

4.1

Build implementation roadmap.

  • Project communication plan and workshop summary presentation.
4.2

Build communication plan.

  • Project implementation and task list.

Standardize the Service Desk

Build a solid foundation for future IT service improvements.

EXECUTIVE BRIEF

Analyst Perspective

Standardize before you optimize.

Customer service issues are rarely based on personality, but are almost always a symptom of poor and inconsistent process. When service desk managers seek to resolve customer service issues through hiring and executives push back, it’s time to look at improving process and the support strategy to make the best use of technicians’ time, tools, and knowledge sharing. Once improvements have been made, it’s easier to make the case to add people or introduce automation.

Replacing service desk solutions will also highlight issues around poor process. Without fixing the baseline services, the new solution will simply wrap your issues in a prettier package.

Ultimately, the service desk needs to be the entry point for users to get help, and the rest of IT needs to provide the appropriate support to ensure the first line of interaction has the knowledge and tools they need to resolve problems quickly and preferably on first contact. If your plans include optimization to self-serve or automation, you’ll have a hard time getting there without standardizing first.

Emily Sugerman, Senior Research Analyst, Infrastructure & Operations, Info-Tech Research Group.

Emily Sugerman

Senior Research Analyst, Infrastructure & Operations
Info-Tech Research Group

Executive Summary

Your Challenge

  • The service desk is functional but has room for improvement and needs to be more consistent in its service delivery.
  • There may be plans to embrace new technologies, but concerns exist about moving poor processes into new solutions.
  • The team knows changes need to happen, but it’s difficult to know where to start.

Common Obstacle

  • The service desk team is in firefighting mode and finds it difficult to find the time to proactively improve processes.
  • Tools may need improvement, but without a clear plan on what needs to be updated or configured or what could be fixed with process improvement, it’s difficult to know how to solve these issues.
  • There may be a perception of understaffing, and until process is improved, it’s difficult to make the case for more staff.

Info-Tech’s Approach

  • Focus on standardizing and driving consistency on the service desk to be able to optimize support and improve interfacing processes.
  • Without standardized processes, organizations become a mass of confusion, redundancies, and cost overruns. Standardization prevents wasted energy on reinventing solutions to recurring issues.

Service desk is the face of IT

Use a data-driven strategy to standardize service desk processes for the benefit of both users and technicians.

The service desk’s work is never done

Both low maturity and high maturity service desks can encounter challenges:

  • Low Maturity Challenges

    If organizations do not have a well-functioning service desk:

    • It’s difficult to make time for improvement projects when the phone won’t stop ringing.
    • Users complain that it takes too long for them to get help from IT.
    • Senior technicians complain that they get too much work from the service desk.
    • The data and metrics in the system is incomplete and untrustworthy.
  • High Maturity Challenges

    If organizations do have a well-functioning service desk:

    • It’s difficult to make the business case for new tools and new staff, since the service desk doesn’t provide revenue.
    • Service desk technicians are handling user requests and issues that could be automated.
    • Users want more ways to ask IT for help (e.g. calling, walk-up, instant messaging, chatbot), but you don’t have the staff for those methods.

Many service desks feel constantly in firefighter mode

Without process standardization, it will be challenging to move beyond firefighter mode

Maturity Ladder with five levels 'Unstable', 'Firefighter', ' Trusted Operator', 'Business Partner', and 'Innovator'.

  • Innovator
    Information and Technology as a Competitive AdvantageTeams that are finding new markets for their organizations, based on the emerging technologies they identify.
  • Business Partner
    Effective Delivery of Strategic Business ProjectsTeams that are focused on driving revenue for their organizations through the business projects they support.
  • Trusted Operator
    Enablement of Business Through Applications and Work OrdersTeams that have solidified and standardized their operating processes and can now focus on IT efficiency.
  • Innovator
    Reliable Infrastructure and IT Service DeskFirefighters are the IT teams who have achieved some reliability, but are still primarily driven by the latest service desk tickets.
  • Innovator
    Inability to Consistently Deliver Basic ServicesThe IT teams who are unable to provide any sort of reliable service to the business.

Determine where to start based on where you are now

Follow this guide to determine which blueprint is the right place to start your service desk improvement journey.

Start here

Assess Current State

If you don’t know where you’re at or where you need to improve, start with an assessment such as one of the following:

End-User Satisfaction Diagnostic – to capture broad end-user satisfaction with IT (including the service desk).

Service Desk Satisfaction Diagnostic – to measure end-user satisfaction specifically with the service desk (contact your account representative).

Service Desk Maturity Assessment – a quick and targeted service desk assessment.

Analyze Your Service Desk Ticket Data – a tool to help you analyze your ticket data to gain actionable insights.

Standardize the Service Desk

You are here

If you want to improve the foundations of your service desk, start here. This blueprint will help you define metrics to track and improve and document ticket classification and handling procedures and incident management and request fulfillment processes, and build a knowledgebase and self-service portal. If you are a small enterprise, see Right-Size the Service Desk for Small Enterprise. If you need to consolidate multiple distinct service desks, see Build A Service Desk Consolidation Strategy.

Optimize the Service Desk With a Shift-Left Strategy

If your processes are already well established, you’re tracking and reporting on metrics, and you have a knowledgebase and self-service in place but you are looking for ways to improve the efficiency of your service desk, increase adoption of the knowledgebase and portal, and introduce automation, either start here or come here after you’ve standardized.

Automation and Continual Improvement

If you’ve already standardized and optimized the service desk and are looking for ways to continually improve or innovate, leverage one of these blueprints:

Build a Continual Improvement Program – to identify improvement initiatives, prioritize your list, execute initiatives, and keep momentum.

Accelerate Your Automation Processes – to define your automation suite and select new automation solutions.

Then, improve other ITSM processes

The service desk is the foundation for service management

Leverage Info-Tech resources to plan your broader service management improvement journey.

Start here

Assess Your Current State and Create a Roadmap

If you’re not sure where to start in your service management journey or which ITSM processes to focus on first, start here:

Service Management Maturity Assessment Tool – Use this tool to perform a current-state assessment, identify gaps, and create a roadmap for success.

Create a Service Management Roadmap – Understand the foundational and core elements that allow you to build a successful service management practice focused on outcomes.

Then, use your assessment and roadmap to select an ITSM process to improve, such as:

Research Centers

For the most up-to-date guide to Info-Tech’s service management research, visit these research centers:

The service desk is the foundation of all other service management processes

Visual of a tree with the roots representing the Service Desk and the leaves representing the service management processes. Below the roots is a list of 'FOUNDATIONAL' values and the level of the roots is labelled 'CORE'.
Start here: Stabilize the core processes of the service desk before maturing to other processes

STRATEGIC PARTNER

  • Fully aligned with business
  • Drive innovation
  • Drive measurable value

SERVICE PROVIDER

  • Understand business needs
  • Ensure services are available.
  • Measure service performance based on business-oriented metrics

PROACTIVE

  • Improve quality of service (performance, availability, reliability)
  • Avoid and prevent service disruptions and recurring incidents

STABILIZE

  • Deliver stable, reliable IT services to the business
  • Respond to user requests quickly and efficiently
  • Resolve user issues in a timely manner
  • Deploy changes smoothly and successfully

Navigate Info-Tech’s service desk research

If you’re looking for more tactical, focused research on specific service desk improvement projects, match your need to one of these resources in Info-Tech’s service desk research space. For a complete and up-to-date list of service desk research, visit the Infrastructure & Operations Research Center

Service desk standardization benefits the whole business

Increase business satisfaction:

  • Create a consistent customer service experience for service desk patrons.
  • Improve confidence that the service desk can meet service levels.
  • Create a single point of contact for incidents and requests and escalate quickly.
  • Support growth: standardized processes are scalable so that process maturity increases with the size of your organization.

Increase efficiency and lower operating costs:

  • Increase first contact resolution and decrease time and cost to resolve tickets
  • Empower end users and technicians with a targeted knowledgebase.
  • Cross-train to improve service consistency.

Reduce recurring issues:

  • Create tickets for every task and categorize them accurately.
  • Generate reliable data to support root-cause analysis.

Enhance demand planning:

  • Analyze trends to forecast and meet shifting business requirements.

Bar chart with the y-axis having numbers 1.0 through 10.0 and labelled 'Average Satisfaction With IT Services', and the x-axis with two bar clusters 'Service Desk Effectiveness' and 'Service Desk Timeliness'. In each cluster is a yellow bar for 'Dissatisfied End User' and a purple bar for 'Satisfied End User'; the purple bar is always higher than the yellow.

On average, organizations that were satisfied with service desk effectiveness rated all other IT processes 36% higher than dissatisfied end users.

Organizations that were satisfied with service desk timeliness rated all other IT processes 27% higher than dissatisfied end users.

“Satisfied” organizations had average scores of 8 or more out of 10.
“Dissatisfied" organizations had average scores of 6 or less out of 10.
Source: Info-Tech Research Group, 2022-23
(n=28,000+ respondents from 160 organizations)

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About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

MEMBER RATING

9.6/10
Overall Impact

$62,745
Average $ Saved

30
Average Days Saved

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve.

Read what our members are saying

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your IT problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

Need Extra Help?
Speak With An Analyst

Get the help you need in this 4-phase advisory process. You'll receive 8 touchpoints with our researchers, all included in your membership.

Guided Implementation 1: Lay service desk foundations
  • Call 1: Conduct current-state assessment. Review shift-left service support strategy.
  • Call 2: Identify operations metrics, and reports. Review ticket handling procedures.

Guided Implementation 2: Design incident management processes
  • Call 1: Map out incident management workflows.
  • Call 2: Design categorization and identify escalation points.
  • Call 3: Design prioritization guidelines and service-level objectives.

Guided Implementation 3: Design request fulfilment processes
  • Call 1: Differentiate between requests and projects, build request workflows, and make a self-service portal plan.
  • Call 2: Design processes and workflows to produce a targeted knowledgebase.

Guided Implementation 4: Plan the implementation of the service desk
  • Call 1: Build a communication plan and implementation roadmap.

Authors

Allison Kinnaird

Emily Sugerman

Mahmoud Ramin

Natalie Sansone

Sandi Conrad

Ken Weston

Contributors

  • Tracey Church, Revenue Operations Team Lead, Information Technology, City of Chesapeake, Virginia
  • Matt Beran, Senior Product Specialist, InvGate
  • Andrew Graf, Chief Product Officer & Co-Founder, TeamDynamix
  • Aaron Kennedy, Director of Information Technology, El Dorado Irrigation District
  • Katrina Macdermid, Co-founder & Director of HIT Global; Creator of Humanising IT™
  • Mary Mann, Queue Manager, City of Chesapeake, Virginia
  • Chuck Williams, Deputy Director of Information Technology, CTO, City of Chesapeake, Virginia
  • 1 anonymous contributor

Search Code: 58871
Last Revised: October 15, 2024

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