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Adobe Firefly Logo
Adobe Firefly Logo
Adobe Systems

Adobe Firefly

Composite Score
8.0 /10
CX Score
8.3 /10
Category
Adobe Firefly
8.0 /10

What is Adobe Firefly?

Firefly is a separate family of creative generative AI models coming to Adobe products, with an initial focus on image and text effect generation. Adobe Firefly uses generative AI and simple text prompts to create the highest quality output — beautiful images, text effects, and fresh color palettes.

Company Details


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Adobe Firefly Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

96 Plan to Renew

81 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
96%
Negotiation and Contract:
85%
Conflict Resolution:
89%
Strategy & Innovation:
90%
Service Experience:
93%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Adobe Firefly?

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0% Negative
4% Neutral
96% Positive

Pros

  • Performance Enhancing
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Feature Ratings

Average 83

Import and Export Capabilities

88

Design Optimization

84

Generative Design

84

Multi-Device Support

83

Graphics Editing

82

Multi-Need Content Support

82

Collaboration Tools

80

Content Library

80

Accessibility Checks

78

Vendor Capability Ratings

Average 80

Ease of Implementation

86

Quality of Features

82

Product Strategy and Rate of Improvement

82

Ease of IT Administration

81

Vendor Support

81

Usability and Intuitiveness

81

Ease of Data Integration

80

Business Value Created

80

Breadth of Features

79

Ease of Customization

78

Availability and Quality of Training

77

Adobe Firefly Reviews

Chloe A.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2025

Creative Spark: When Firefly Enters the Chat!

Likeliness to Recommend

9 /10

What differentiates Adobe Firefly from other similar products?

Firefly has become the creative team’s favorite toy—and honestly, I get it. As someone who’s all about keywords and structure, I didn’t think I’d have a use for an AI art generator. But once I saw what it could do for campaign visuals, thumbnails, and even custom graphics for SEO-driven landing pages, I started sneaking it into my own projects.

What is your favorite aspect of this product?

The text-to-image prompts are shockingly good when you give them a clear direction. And the integration with the rest of Adobe Creative Cloud makes it easier for the designers to take a Firefly image, pull it into Photoshop, and clean it up in minutes. We’ve even had moments where the AI output sparked an entirely new concept for a blog header or visual storytelling hook.

What do you dislike most about this product?

Firefly sometimes struggles with more abstract prompts, and human figures still end up in uncanny valley territory if you push it too far.

What recommendations would you give to someone considering this product?

I’d recommend Firefly to any agency trying to blend speed, creativity, and consistency. It won’t replace your design team (and shouldn’t), but it gives them—and us—superpowers when we need to move fast without sacrificing style. It's not just for pretty pictures. It's productivity disguised as art.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Ayub K.

  • Role: Consultant
  • Industry: Engineering
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

Adobe Firefly: Impressive, Yet Evolving

Likeliness to Recommend

8 /10

What differentiates Adobe Firefly from other similar products?

In comparison to other generative AI tools like Stable Difusion and DALL-E, Adobe Firefly stands out because of it's simplicity and ease of integration with other Adobe products

What is your favorite aspect of this product?

My favorite aspect of Adobe Firefly is it's simplicity and the fact that it is easy to integrate and work with other Adobe products. At the same time, it is easy to generate stylized text and vector graphics using Adobe Firefly

What do you dislike most about this product?

While Adobe Firefly is great in many ways, having a relatively low resolution for generative images is a limitation that should not be ignored. Adobe Firefly is also relatively expensive as it's not charged as a stand alone platform

What recommendations would you give to someone considering this product?

In order to get most out of Adobe Firefly, be low are some suggestions that will help you get started quickly; Begin by familiarizing with the software by going through the available material and tutorials Use simple prompts- Adobe Firefly works very well when you provide simple and clear prompts Integrate Adobe Firefly with other Adobe products such as Photoshop and Illustrator in order to get most out of the software

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Ayomide L.

  • Role: Information Technology
  • Industry: Education
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2025

Great app to use

Likeliness to Recommend

8 /10

What differentiates Adobe Firefly from other similar products?

The swiftness

What is your favorite aspect of this product?

The colour grading and functions

What do you dislike most about this product?

The customers service is slow

What recommendations would you give to someone considering this product?

Work more on customers review

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy
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