
What is Google Ad Manager?
A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.
Company Details
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Get AssistanceGoogle Ad Manager Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Google Ad Manager.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
99 Plan to Renew
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 94%
- Negotiation and Contract:
- 90%
- Conflict Resolution:
- 86%
- Strategy & Innovation:
- 92%
- Service Experience:
- 90%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Ad Manager?
Pros
- Reliable
- Performance Enhancing
- Helps Innovate
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Data Management Platform Capabilities
Advertisement Placement
Audience Segmentation
Advertisement Reporting
Audience Identification
Supply-Side Capabilities
Role-Based Access Controls
Advertisement Content Curation
MarTech Ecosystem integration
Demand-Side Capabilities
Vendor Capability Ratings
Quality of Features
Ease of Customization
Breadth of Features
Business Value Created
Usability and Intuitiveness
Ease of Implementation
Ease of IT Administration
Ease of Data Integration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Google Ad Manager Reviews
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: Business Leader or Manager
Submitted Sep 2022
Customer Services team is hit or miss
Likeliness to Recommend
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Efficient Service
Mohiuddin R.
- Role: Information Technology
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Aug 2022
Review for Google Ad Manager: Just Too Good
Likeliness to Recommend
What differentiates Google Ad Manager from other similar products?
The product's seamlessness enables customers to run several apps and functions simultaneously. With its effective CPC, CPD, CPM, and other processes, it enables me and many other marketers to run different campaigns and advertising to accomplish our varied business goals. It aids in the real-time analysis of my advertising and provides a comprehensive insight and overview of different target groups and demographics, thus enhancing the effectiveness of our commercials.
What is your favorite aspect of this product?
I can monitor every campaign for my client and optimize it to target our objectives and customers everywhere with the aid of Google Ad Manager. It is a mainstay in the world of online advertising.
What do you dislike most about this product?
Google Ad Manager occasionally crashes. Additionally, I've had a few strange problems when attempting to log in. Additionally, there have been a few strange problems with error messages that won't go away.
What recommendations would you give to someone considering this product?
You may try the free version first.
Pros
- Helps Innovate
- Reliable
- Trustworthy
- Unique Features
Cons
- Vendor's Interest First
Laura E.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Aug 2022
Great product, but very expensive
Likeliness to Recommend
What differentiates Google Ad Manager from other similar products?
It's ubiquitous. Everyone uses Google.
What is your favorite aspect of this product?
The breadth of data.
What do you dislike most about this product?
It's very expensive when you try to reach a niche market.
What recommendations would you give to someone considering this product?
Make sure you have the budget.
Pros
- Reliable
- Performance Enhancing
- Unique Features
- Enables Productivity