What is Matomo?
Matomo is a downloadable, open source (GPL licensed) web analytics software program. It provides you with detailed reports on your website visitors: the search engines and keywords they used, the language they speak, your popular pages and that gives you 100% data ownership.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
100 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Matomo?
Pros
- Altruistic
- Security Protects
- Trustworthy
- Client Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Audience Demographics
Data Visualization
API Framework
Customer Value Analysis
Social Media Analytics
Audience Segmentation
Search Engine Optimization
Paid Search Integration
Device and Browser Analytics
Customer Journey Modelling
Conversion Analysis
Vendor Capability Ratings
Ease of IT Administration
Business Value Created
Vendor Support
Breadth of Features
Ease of Data Integration
Ease of Implementation
Product Strategy and Rate of Improvement
Quality of Features
Usability and Intuitiveness
Ease of Customization
Availability and Quality of Training
Matomo Reviews
Ali U.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Sep 2024
My Experience With Matomo
Likeliness to Recommend
What differentiates Matomo from other similar products?
It allows users to host their own data, ensuring complete control and privacy.
What is your favorite aspect of this product?
The detailed user insights and customizable reporting features empower business to make important decisions.
What do you dislike most about this product?
The setup process is little bit difficult for beginners to deal with.
What recommendations would you give to someone considering this product?
Explore its dashboard and features to tailor the analytics to your business goals.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Thomas v.
- Role: Sales Marketing
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Sep 2024
Seems to be perfect fit
Likeliness to Recommend
What differentiates Matomo from other similar products?
Way more features
What is your favorite aspect of this product?
Segmentation of data in different channels
What do you dislike most about this product?
Multiple plugins exist which is confusing
What recommendations would you give to someone considering this product?
You won't find a more complete product for this price
Pros
- Trustworthy
- Respectful
- Altruistic
- Client Friendly Policies
Bogumiła S.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Aug 2024
Easy to use, customizable product,highly recommend
Likeliness to Recommend
What differentiates Matomo from other similar products?
I don't have much experience with other analytical tools, however what differentiates Matomo from other SaaS products is definitely the approach to customers. Matomo specialists are very supportive and helpful, I always feel taken care of, whenever I reach out to the support team. I appreciate the fact that Matomo organizes Matomo Camps and provides learning and improvement possibilities for free. I'm super excited for this year's edition!
What is your favorite aspect of this product?
I love having all reports in one place, and the fact that I have the freedom to customize what I'm tracking, and customize multiple dashboards according to my needs.
What do you dislike most about this product?
Some terms are a bit engimatic, I wish they were explained in a clear way. I also wish there were more tutorials available providing more complex examples than the ones currently available. I know how to do the easy things now, the more complex ones are a challenge, and all I can do is learn by trials and errors or reach out to support.
What recommendations would you give to someone considering this product?
It's a great alternative to Google Analytics, especially if you want to obey the European data protection laws. The learning curve may seem steap for beginners, but if you have some experience with other analytical tools, it should be easy to learn. What is great, is that you can fully adjust Matomo to serve your needs.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
