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SendGrid Email Marketing Logo
SendGrid Email Marketing Logo
Twilio

SendGrid Email Marketing

Composite Score
8.8 /10
CX Score
9.0 /10
Category
SendGrid Email Marketing
8.8 /10

What is SendGrid Email Marketing?

Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise. SendGrid is a proven cloud-based customer communication platform that successfully delivers over 45 billion emails each month for Internet and mobile-based.

Company Details


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Awards & Recognition

SendGrid Email Marketing won the following awards in the Email Marketing category

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SendGrid Email Marketing Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on SendGrid Email Marketing.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

95 Plan to Renew

1
Since last award

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love SendGrid Email Marketing?

4% Negative
5% Neutral
91% Positive

Pros

  • Acts with Integrity
  • Efficient Service
  • Performance Enhancing
  • Generous Negotitation

Feature Ratings

Average 86

Email Delivery

92

Mobile Optimized

88

A/B Testing

88

Auto-Responders

87

Campaign Management

87

Basic Reporting and Analytics

87

Dynamic Content

87

Surveys and Polling

86

Segmentation

85

SPAM Compliance

84

Content Authoring

84

Vendor Capability Ratings

Average 83

Business Value Created

88

Ease of IT Administration

84

Vendor Support

84

Quality of Features

84

Ease of Data Integration

83

Ease of Customization

83

Breadth of Features

83

Product Strategy and Rate of Improvement

83

Ease of Implementation

82

Usability and Intuitiveness

80

Availability and Quality of Training

80

SendGrid Email Marketing Reviews

Kamal D.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2024

Robust deliverability

Likeliness to Recommend

8 /10

What differentiates SendGrid Email Marketing from other similar products?

Its Focus on transactional email's, comprehensive Analytics, powerful API, and also user friendly features like simplified campaign management, not to forget the email templates.

What do you dislike most about this product?

As email volume increases, the cost can escalate significantly, which i feel could be a concern for businesses with growing email needs and limited budgets.

What recommendations would you give to someone considering this product?

1. Evaluate your email needs 2. Use the free trial. 3. If you have technical resources, explore SendGrid’s API for integrating email functionality into your applications. This can enhance your email workflows and provide custom solutions

Pros

  • Includes Product Enhancements
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Rimsha K.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2024

E-mail delivery with speed.

Likeliness to Recommend

9 /10

What differentiates SendGrid Email Marketing from other similar products?

Scalability is Sendgrid's strongest property from my experience. We regularly send out tons of automated newsletters and transactional emails on a daily basis. Sendgrid gets them delivered to recipients inbox in seconds , regardless of the volume or whether the recipient uses a private domain , yahoo, gmail hotmail etc The aforementioned high delivery rate is the most important part of any email marketing solution and Sendgrid does this very well.

What is your favorite aspect of this product?

Although this is not specific to Sendgrid, I think that Sendgrid's code editor is easy to use for me and my peers . It provides key code editing features like syntax highlighting and one-click code synchronization. The availability of the aforementioned two features on Sendgrid's code editor, ensures we can design email templates from scratch from within the Sendgrid dashboard.

What do you dislike most about this product?

Just like every other email marketing solution, Sendgrid provides an email templates library. However , the templates on the library have never been fit for the purpose of any of our email campaigns. This is the one aspect of my experience with Sendgrid, which I criticize.

What recommendations would you give to someone considering this product?

I readily recommend Sendgrid to anyone looking at deploying an email marketing solution with the caveat that , high technical expertise is needed to maximize the quality that Sendgrid offers.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Security Protects

zein q.

  • Role: Sales Marketing
  • Industry: Communications
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2024

Create, monitor and analyze campaigns

Likeliness to Recommend

10 /10

What differentiates SendGrid Email Marketing from other similar products?

SendGrid is easy to use, and navigation is very smooth. SendGrid integrates functionality, organizes a knowledge base of customer data, and facilitates list segmentation, helping to efficiently design campaigns tailored to each list's trends.

What is your favorite aspect of this product?

I love that SendGrid serves as our lead prospecting management hub, where automation, segmentation, and scheduling improve follow-up and enable us to regularly target them with promotional emails. SendGrid captures it all, simplifies analysis of campaign results, and clearly explains response parameters and other interactions. The templates are excellent and provide an important starting point to start producing impactful campaigns.

What do you dislike most about this product?

SendGrid restricts us from modifying the specified customization or making some changes, I like having more freedom to make some adjustments from time to time.

What recommendations would you give to someone considering this product?

SendGrid helped us focus more on customer needs during campaigns. Also, thanks to comprehensive reports, we gained documented knowledge about our ability to influence and the extent of customer response to our campaigns, which enabled us to maintain continuity of corrective actions that support our achievement.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular SendGrid Email Marketing Comparisons

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