What is Shopify?
Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
93 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Shopify?
Pros
- Enables Productivity
- Trustworthy
- Respectful
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Order Management
Catalog Management
Order Portal
Payment Processing
Content Management
Integrated Search
Reporting and Analytics
Retargeting Capabilities
Content Localization
Predictive Recommendations
Microsite Management
Vendor Capability Ratings
Quality of Features
Ease of Implementation
Business Value Created
Breadth of Features
Usability and Intuitiveness
Ease of IT Administration
Ease of Data Integration
Product Strategy and Rate of Improvement
Vendor Support
Availability and Quality of Training
Ease of Customization
Shopify Reviews
Carine O.
- Role: Sales Marketing
- Industry: Telecommunications
- Involvement: End User of Application
Submitted Mar 2024
Shopify, A Custom Template Builder
Likeliness to Recommend
What differentiates Shopify from other similar products?
Shopify stands out for its user-friendly interface, extensive app ecosystem, and robust e-commerce capabilities. Unlike other similar programs, Shopify seamlessly integrates website management, product inventory, and sales analytics, providing a comprehensive solution for e-commerce businesses. In addition, Shopify stands out as a top choice for businesses looking for a comprehensive e-commerce platform due to its customizable themes, secure payment processing, and reliable customer support.
What is your favorite aspect of this product?
I particularly admire Shopify's intuitive interface, which simplifies the process of creating and managing custom landing pages. The platform's drag-and-drop editor makes it easy to design visually appealing pages without requiring extensive coding knowledge. Shopify integrates with email marketing tools to simplify the creation and launch of targeted email campaigns, maximizing marketing performance.
What do you dislike most about this product?
However, it does not allow for direct scheduling of social media posts, which may be a drawback for those who rely on social media as a primary marketing channel. Additionally, the platform's reporting capabilities are comprehensive, but may require some familiarity with analytics tools to fully leverage them.
What recommendations would you give to someone considering this product?
I recommend Shopify to others because of its exceptional value and benefits. The platform seamlessly integrates custom landing page creation and email campaign management, empowering marketers to orchestrate cohesive, data-driven marketing strategies. Businesses can improve their online presence, drive targeted traffic to landing pages, and boost conversions by using Shopify. This maximizes their marketing performance in a competitive e-commerce landscape.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Krittika M.
- Role: Operations
- Industry: Recreation
- Involvement: Business Leader or Manager
Submitted Mar 2024
Enabled me to start my own business from home!
Likeliness to Recommend
What differentiates Shopify from other similar products?
To me, the feature that stood out was the user-friendly interface. I took some online classes and learned how to develop my website from scratch, which saved me a lot of money and helped me grow my business with minimal support. It is easy to create and modify product listings, and you can integrate many third-party apps with Shopify.
What is your favorite aspect of this product?
I like that Shopify has a separate storefront for mobile and helps provide a seamless shopping experience across various devices. The platform also offers a mobile app that allows merchants to manage their stores on the go.
What do you dislike most about this product?
It is quite expensive, in comparison to other products that are being offered in the market such as Squarespace and Wix. That being said, I do find Shopify more reliable.
What recommendations would you give to someone considering this product?
Go for it!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Trustworthy
Shivani N.
- Role: Public Sector
- Industry: Food and Beverage
- Involvement: Vendor Selection and Purchasing
Submitted Feb 2024
Likeliness to Recommend
Pros
- Reliable
- Appreciates Incumbent Status
- Continually Improving Product
- Performance Enhancing
