WooCommerce Customer Reviews 2024

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WooCommerce

Composite Score

8.7 /10

CX Score

8.8 /10

139 Reviews Write a Review

What is WooCommerce?

WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.

Company Details

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Awards & Recognition

WooCommerce won the following awards in the B2C eCommerce category

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Strategy and Innovation

2022

2021 Data Quadrant Gold Medalist

2021

WooCommerce Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on WooCommerce.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

94 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love WooCommerce?

3% Negative

9% Neutral

88% Positive

Pros

Reliable
Fair
Helps Innovate
Inspires Innovation

Feature Ratings

Average 83

Catalog Management

Payment Processing

Order Management

Order Portal

Content Management

Content Localization

Reporting and Analytics

Integrated Search

Microsite Management

Retargeting Capabilities

Predictive Recommendations

Vendor Capability Ratings

Average 83

Business Value Created

Usability and Intuitiveness

Ease of Implementation

Breadth of Features

Ease of Customization

Ease of Data Integration

Quality of Features

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Vendor Support

WooCommerce Reviews

Juan C.

Role: Information Technology
Industry: Engineering
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Sep 2022

Excellent tool to create your store

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

Being widely used, it has enough documentation

What is your favorite aspect of this product?

How easy it is to add products and start your store, the learning curve is very short

What do you dislike most about this product?

Integration with cryptocurrencies for payments is not very good

What recommendations would you give to someone considering this product?

If you are looking to implement an online store quickly, easily and powerfully, it is the best option available

Pros

Helps Innovate
Reliable
Enables Productivity
Trustworthy

Cons

Commodity Features

Jacob M.

Role: C-Level
Industry: Retail
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2022

Easy to use, great user interface & customization

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

WooCommerce is easy to use and learn. They did a great job of creating a great user experience and there are a plethora of great customization addons for any type of project.

What is your favorite aspect of this product?

Integrates quickly into WordPress and has tons of customizable options. Great user interface too.

What do you dislike most about this product?

Nothing as of yet!

What recommendations would you give to someone considering this product?

If you are using WordPress already, this is a no-brainer to integrate shopping into your website. It's easy for low-level to high-level tech people to learn and manage. If you want something more affordable, WooCommerce is also great for starting a new business!

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Giannis K.

Role: Sales Marketing
Industry: Retail
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jul 2022

It has everything and it is cheap, but it is hard

Likeliness to Recommend

7 /10

What differentiates WooCommerce from other similar products?

You can customize everything with tons of widgets

What is your favorite aspect of this product?

The cost. Also, if you have a good IT guy you can pretty much make

What do you dislike most about this product?

Its hard to setup and update

What recommendations would you give to someone considering this product?

Go for it, but have some prior experience with code or have someone with you who knows his way around coding

Pros

Helps Innovate
Continually Improving Product
Unique Features
Inspires Innovation

Cons

Security Frustrates

Latest Research

WooCommerce

What is WooCommerce?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2023 Data Quadrant Gold Medalist

2022 Data Quadrant Gold Medalist

2022 Emotional Footprint Champion

2021 Data Quadrant Gold Medalist

WooCommerce Ratings

89 Likeliness to Recommend

94 Plan to Renew

87 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+86 Net Emotional Footprint

How much do users love WooCommerce?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Catalog Management Includes customizable shipping and payment options, product pricing, advanced catalog search, and navigation.

Payment Processing Includes credit card processing, debit card processing, and payment verification.

Order Management Includes order entry, order processing, order tracking, and parts management.

Order Portal Provides the ability for customers to log in to the portal to make purchases, view transactions and invoices, and make payments

Content Management Includes collaboration, check-in/check-out, and version control.

Content Localization The solution provides support for multiple languages and currencies.

Reporting and Analytics The solution provides the ability to create metrics-driven dashboards and reports showing unique visitors, click-through, conversions, payments etc.

Integrated Search The solution provides robust product search functionality; search results can be ordered multiple ways.

Microsite Management The solution provides the ability to create and deploy targeted product microsites, and the ability to optimize microsites for search engines.

Retargeting Capabilities The solution provides the ability to surface targeted offers based on attributes such as cart abandonment or external triggers (i.e. from a CRM).

Predictive Recommendations The solution provides the ability to provide targeted product recommendations and offers to customers based on multiple data sources.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

WooCommerce Reviews

Juan C.

Excellent tool to create your store

Likeliness to Recommend

Pros

Cons

Jacob M.

Easy to use, great user interface & customization

Likeliness to Recommend

Pros

Giannis K.

It has everything and it is cheap, but it is hard

Likeliness to Recommend

Pros

Cons

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Title

1
Since last award

Feature Ratings

Catalog Management

Payment Processing

Order Management

Order Portal

Content Management

Content Localization

Reporting and Analytics

Integrated Search

Microsite Management

Retargeting Capabilities

Predictive Recommendations

Vendor Capability Ratings

Business Value Created

Usability and Intuitiveness

Ease of Implementation

Breadth of Features

Ease of Customization

Ease of Data Integration

Quality of Features

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Vendor Support