Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)
WooCommerce Logo Award Winner Product Badge
WooCommerce Logo Award Winner Product Badge
WooCommerce

WooCommerce

Composite Score
8.7 /10
CX Score
8.8 /10
Category
WooCommerce
8.7 /10

What is WooCommerce?

WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

WooCommerce won the following awards in the B2C eCommerce category

Filter By

WooCommerce Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on WooCommerce.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

94 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love WooCommerce?

3% Negative
9% Neutral
88% Positive

Pros

  • Reliable
  • Fair
  • Helps Innovate
  • Inspires Innovation

Feature Ratings

Average 83

Catalog Management

86

Payment Processing

86

Order Management

85

Order Portal

84

Content Management

82

Content Localization

82

Reporting and Analytics

81

Integrated Search

80

Microsite Management

79

Retargeting Capabilities

78

Predictive Recommendations

78

Vendor Capability Ratings

Average 83

Business Value Created

85

Usability and Intuitiveness

84

Ease of Implementation

84

Breadth of Features

84

Ease of Customization

84

Ease of Data Integration

83

Quality of Features

83

Availability and Quality of Training

82

Product Strategy and Rate of Improvement

81

Ease of IT Administration

81

Vendor Support

77

WooCommerce Reviews

Carine O.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Master Sales Surge with Dynamic Promotions

Likeliness to Recommend

9 /10

What differentiates WooCommerce from other similar products?

WooCommerce simplifies the process of creating limited-time promotions such as flash sales, discount coupons, and product bundles. This expands marketers' ability to drive sales through various promotional tactics. Its sales analytics and tracking capabilities offer a comprehensive overview of each promotion's performance, including detailed insights on conversions, revenue generation, and customer response trends. Marketers benefit from a user-friendly interface. They can create and manage promotions easily, and modify them quickly based on real-time performance insights and marketing goals.

What is your favorite aspect of this product?

The platform provides extensive performance metrics, empowering marketers to assess the impact of each offer. They can make data-driven adjustments to optimize future promotions for increased sales and customer engagement. WooCommerce ensures a smooth checkout process for customers during promotions, increasing the likelihood of completing purchases and boosting sales conversion rates.

What do you dislike most about this product?

Integrating advanced segmentation tools and customizing promotional offers to specific customer segments may be challenging for some users, requiring technical expertise or assistance. However, with familiarity, these complexities become more manageable.

What recommendations would you give to someone considering this product?

Through compelling promotions and insightful sales tracking, marketers can use WooCommerce as a strategic ally to increase sales. By leveraging its flexible promotion mechanism, robust performance insights, and streamlined checkout experience, businesses can amplify their sales potential, nurture customer loyalty, and cultivate sustained revenue growth.

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Efficient Service

Meet D.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

Flexible E-commerce Platform with Integrations

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

Due to its seamless integration with WordPress, offering a highly customizable and scalable solution.

What is your favorite aspect of this product?

Its flexibility and customization option is favorite aspect.

What do you dislike most about this product?

The need for technical knowledge is required. While the platform offers customization options, users with limited technical expertise may struggle to implement complex features or troubleshoot issues effectively.

What recommendations would you give to someone considering this product?

Only one thing "Just Go for It."

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Leo C.

  • Role: C-Level
  • Industry: Education
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

Fantastic eCommerce solution for small businesses

Likeliness to Recommend

10 /10

What differentiates WooCommerce from other similar products?

The integration of additional modules and add-ons that help to enhance the experience.

What is your favorite aspect of this product?

The ease of the set up process.

What do you dislike most about this product?

Sometimes bug fixes and errors take some time to fix.

What recommendations would you give to someone considering this product?

Try out the free plan to see if it fits with your organisation, and experiment with additional add ons.

Pros

  • Continually Improving Product
  • Respectful
  • Reliable
  • Performance Enhancing

Most Popular WooCommerce Comparisons

Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019