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Zapier

Zapier

Composite Score
8.9 /10
CX Score
9.1 /10
Category
Zapier
8.9 /10

What is Zapier?

At Zapier, we’re not just making software—we’re building a platform to help millions of businesses globally scale with automation and AI. Our mission is to make automation work for everyone by delivering products that delight our customers. You’ll collaborate with brilliant people, use the latest tools, and leverage the flexibility of remote work. Your work will directly fuel our customers’ success, and as they grow, so will you.

Company Details


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Awards & Recognition

Zapier won the following awards in the Data Integration category

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Zapier Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Zapier.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

Down 1
Since last award

96 Plan to Renew

Up 1
Since last award

86 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
94%
Negotiation and Contract:
86%
Conflict Resolution:
93%
Strategy & Innovation:
90%
Service Experience:
93%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Zapier?

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1% Negative
5% Neutral
94% Positive

Pros

  • Saves Time
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Feature Ratings

Average 84

Real Time Integration

88

iPaaS

87

Data Security

84

Exception Handling and Notifications

84

Data Quality Profiling and Cleansing

83

Metadata Management

83

Synchronization and Replication

83

Data Virtualization

83

Administrative Features

83

API Management and Orchestration

83

Batch Integration

83

Vendor Capability Ratings

Average 84

Quality of Features

87

Business Value Created

87

Ease of Data Integration

87

Ease of Implementation

86

Usability and Intuitiveness

85

Ease of Customization

85

Breadth of Features

85

Product Strategy and Rate of Improvement

83

Ease of IT Administration

82

Availability and Quality of Training

79

Vendor Support

76

Zapier Videos

Zapier Reviews

Sheldon B.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2025

A MUST have for every business!

Likeliness to Recommend

10 /10

What differentiates Zapier from other similar products?

Simple and low cost to implement, very easy to implement

What is your favorite aspect of this product?

Simplicity

What do you dislike most about this product?

Not much, maybe deeper customization for data

What recommendations would you give to someone considering this product?

if you’re not using Zapier, you’re living in a previous era of inefficiency. People are dealing with you because you’re awesome at data entry, automate that!

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Paweł M.

  • Role: C-Level
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2024

Easy to use, but a bit pricey.

Likeliness to Recommend

9 /10

What differentiates Zapier from other similar products?

Zapier is known for its wide-ranging ability to connect with over 2,000 apps, making it one of the most flexible automation tools available. It can link multiple apps and create multi-step workflows without needing coding knowledge, which is a big advantage. This flexibility allows businesses to efficiently automate complex processes.

What is your favorite aspect of this product?

I really like how user-friendly Zapier is. It's so easy to set up automations with the drag-and-drop feature and clear instructions. At each step, you can test if everything is working. There are also pre-built templates that make it easy for beginners to start quickly. What I didn't realize at first is that Zapier has a lot of pre-built tools and capabilities that are really useful for building automated workflows.

What do you dislike most about this product?

One drawback of Zapier is its pricing structure. While there is a free plan, it has limits on the number of tasks and integrations. For businesses with high-volume needs, the cost can go up quickly. Some advanced features are also only available on higher-tier plans.

What recommendations would you give to someone considering this product?

I recommend starting with the free plan to explore its capabilities. Identify key processes that could benefit from automation and test them first. Also, assess your integration needs and estimate the volume of tasks to choose the most cost-effective plan. Lastly, take advantage of the wealth of (YouTube) tutorials and community resources available to maximize your use of the platform.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Unique Features
  • Helps Innovate

Cons

  • Leverages Incumbent Status
  • Less Inspiring
  • Vendor's Interest First

Alex G.

  • Role: Operations
  • Industry: Apparel
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2024

Simple yet powerful automation tool!

Likeliness to Recommend

10 /10

What differentiates Zapier from other similar products?

Zapier's unique selling point is its ease of use and versatility. It allows users to connect various apps and automate tasks without requiring extensive technical knowledge. This makes it a popular choice for businesses and individuals looking for a simple yet powerful automation tool.

What is your favorite aspect of this product?

My favorite aspect would be its ability to streamline repetitive tasks and increase efficiency. The idea of automating mundane chores and freeing up time for more creative or strategic work is incredibly appealing.

What do you dislike most about this product?

One potential drawback could be the learning curve for those who are not tech-savvy. While Zapier is designed to be user-friendly, it might require some initial effort to understand the concepts and build complex workflows. Additionally, some users have mentioned that the platform can become overwhelming with a large number of integrations and automations.

What recommendations would you give to someone considering this product?

Zapier is a versatile automation tool that can streamline repetitive tasks. To get the most out of it, start small, leverage the community, carefully consider pricing and integrations, and be aware of potential limitations. By following these tips, you can effectively use Zapier to increase efficiency and productivity in your workflow.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Unique Features

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