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Build a Robust and Comprehensive Data Strategy

Build a data strategy that’s organization first, not technology first.

Data finds its greatest value when it can help with critical decisions and lead to outcomes. For data to achieve those goals, it’s essential that data leaders are the ultimate translators between organizational requirements and technical data capabilities. Use this blueprint to decode your stakeholders’ key concerns and organizational goals and objectives, so you can build a data strategy that powers the enterprise and makes you a trusted and valued partner to the organization.

Data isn’t a backroom concern; it’s a strategic resource that’s becoming even more critical as organizations seek to make the most of digital transformations and AI and get more out of their investments. Data teams already add value to their organization – the key to success for data strategy is in aligning with the organization and communicating the value to your stakeholders.

1. Data has no inherent value without an organization-aligned strategy

You can collect and store endless amounts of data, which alone will have no value. The power of data is in the way your organization uses it. Data leadership is often siloed from the wider decision-making capabilities of the organization. A robust and comprehensive data strategy is the first essential step in making data leaders valuable partners.

2. Don’t forget the people in "people, process, and technology"

Engage with leaders and stakeholders in various functions within the organization to understand what data would be valuable to them. It’s critical to align your data strategy with organizational and department outcomes and communicate the data strategy effectively to become an invaluable partner.

3. Take an organization-first approach, not a technology-first approach

Many data strategies place focus on the tools and technical capabilities being employed, rather than the benefits they provide to the organization. Focus on your organization’s strategic vision and key initiatives first, and the technical capabilities of your data team next. A data leader must be both an organizational strategist and a technical savant.

Use this step-by-step blueprint to create your organization-aligned data strategy

By empowering your organization to shape its data journey and create strategies that are driven by organizational needs, you can ensure that their data initiatives yield meaningful, long-term value. This comprehensive research includes actionable templates as tools to help you:

  • Establish the scope of your data strategy and the key stakeholders required to identify supporting strategies, pain points, and needs from across your organization.
  • Develop a vision and guiding principles for your data strategy that prioritize value-driven initiatives.
  • Communicate your data strategy to key stakeholders in commercial terms rather than technical terms to earn support for ongoing data-led initiatives.

Build a Robust and Comprehensive Data Strategy Research & Tools

1. Build a Robust and Comprehensive Data Strategy Storyboard

Maximize the value of your data with an organization-first, technology-second strategy. This storyboard delineates a five-phase process to defining and developing a modern data strategy.

2. Data Strategy C-Suite Presentation Template

This in-depth presentation template provides an example of a complete data strategy, ready to be tailored to your organization and presented to your executive leadership to gain support for your strategy.

3. Business Context Interview Guide

This template identifies key organization leaders and questions needed to understand top priorities.

Use this template as a starting point to interview your organization leaders to elicit the right context, extracting business goals, organizational priorities, and key initiatives that will play a critical role in building your data strategy.

4. Data Strategy Stakeholder Interview Guide and Findings

This template guides you through a robust interview process to determine your organization’s current data and analytics utilization.

Use the structure and questions within this template to help you frame your discussion with stakeholders and support your team in defining the data and analytics needs related to your line of business objectives.

5. Data Initiatives & Strategy Ideation Primer

Use this primer to help connect the dots between what the organization needs and what is technically possible for your data team.

6. Data Value Mapping Tool

This holistic value mapping tool guides you through a step-by-step process to understand how to realistically deliver tangible value from data that your executives will understand, care about, and are willing to support.

Use this tool to document and assess potential data initiatives, prioritize them against organization needs, assess key risks, and develop an indicative timeline for your key initiatives.

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Member Testimonials

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve. See our top member experiences for this blueprint and what our clients have to say.

9.4/10


Overall Impact

$54,643


Average $ Saved

33


Average Days Saved

Client

Experience

Impact

$ Saved

Days Saved

Southwest Gas Corporation

Workshop

10/10

$75,350

80

Claudia did a great job facilitating and keeping the group engaged. The content was very informative and sets us up for success as we establish a f... Read More

Heritage Petroleum Co Ltd

Guided Implementation

9/10

$2,329

5

PG Group

Guided Implementation

10/10

N/A

110

The best was having a sounding board in Crystal and the invaluable advice and experience she shared with me. The tools she was able to share with m... Read More

Kindercare Education LLC

Guided Implementation

10/10

$109K

20

Best: Excellent discussions to zero-in and prioritize which components of the Data Strategy are the most important for Kindercare. Worst: Ther... Read More

Norfolk State University

Guided Implementation

10/10

$13,700

20

The data strategy resources shared were most helpful.

Rosemont Pharmaceuticals Ltd

Guided Implementation

9/10

N/A

N/A

Lilima said "I would give 9 to Igor, he is really helpful". Obviously this is an ongoing engagement so will consider any time impact at the end.

Lindt & Sprungli (north America) Inc.

Guided Implementation

10/10

$1,370

1

Tessy Plastics Corporation

Guided Implementation

10/10

$41,100

10

Best - Working with Igor Worst- (Not really a worst) - Being unable to utilize all the great information and be able to impact change immediately.

Angola LNG

Guided Implementation

10/10

N/A

10

Best part 1 - Time saving by using Infotech tools and advice 2 - Prompt support from Crystal 3 - Tools and documentation Worst part N/A

Rollins

Guided Implementation

10/10

$13,700

10

The best part has been that Crystal Singh is exceptionally informative and deeply knowledgeable about data strategy and related subject matter. She... Read More

Oregon Department of Education

Guided Implementation

10/10

$12,330

55

Lindt & Sprungli (north America) Inc.

Guided Implementation

7/10

N/A

2

I'm not sure I had a good idea of what I wanted to get from the call, so in the end the outcome was limited. However, I got a few good nuggets and ... Read More

City Of Avondale

Workshop

10/10

$65,075

26

Howard was an excellent facilitator and very knowledgeable on the topic of data.

ENERGYUNITED ELECTRIC MEMBERSHIP CORPORATION

Guided Implementation

9/10

$6,850

2

Modesto Irrigation District

Workshop

10/10

$137K

110

The workshop was a big success for us. The deliverables are immediately useful and have jumpstarted our data journey. Gordon McMaster did a fanta... Read More

Dead River Company, LLC

Guided Implementation

10/10

$137K

N/A

Altium Packaging

Guided Implementation

10/10

$137K

50

Showing our progress and getting feedback on our current focus and next steps.

Wolf & Company, P.C.

Guided Implementation

10/10

$41,100

16

First Hope Bank

Workshop

10/10

$34,250

60

The facilitation of the workshop was excellent. The organization of the information and the pace of the workshop kept everyone engaged and I thoug... Read More

Halifax Port Authority

Workshop

9/10

$100K

50

Jean facilitated an open and engaging workshop to ensure active participation by all involved. This is essential to help create company wide awaren... Read More

Lindt & Sprungli (north America) Inc.

Guided Implementation

10/10

$2,192

2

We are very early in with regard to understanding of Graph database technologies and their use so the discussion took some time to ingest and self ... Read More

City of Greensboro

Workshop

8/10

$37,675

29

The collaborative experience we aimed to foster internally was only achieved in this info-tech-led workshop.

Heritage Petroleum Co Ltd

Guided Implementation

8/10

$2,740

10

DKV Euro Service GmbH + Co. KG

Guided Implementation

9/10

$73,999

18

ITW Food Equipment Group, LLC dba Hobart

Workshop

9/10

$137K

100

Best: Focused time with the Data team and Senior Leadership to ensure alignment and document pain points across functions. Our facilitator was very... Read More

Westconsin Credit Union

Guided Implementation

9/10

$13,700

5

County of San Luis Obispo

Workshop

10/10

$68,500

10

Best: Collaboration, getting our strategic deliverables near done, having a knowledgeable expert to help us discern options and steer us to real v... Read More

South West Water

Guided Implementation

10/10

$6,840

10

Lifeway Christian Resources

Guided Implementation

10/10

$13,700

5

RCL Group Services (Pty) Ltd

Guided Implementation

9/10

$20,500

10

Best: - Clarity of insight and explanation. - Practical experience - Relevance Worst: (from my team's perspective) -- they have to do more wo... Read More


Workshop: Build a Robust and Comprehensive Data Strategy

Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn't enough, we offer low-cost delivery of our project workshops. We take you through every phase of your project and ensure that you have a roadmap in place to complete your project successfully.

Module 1: Establish scope of your data strategy

The Purpose

Define the full scope of your data strategy.

Key Benefits Achieved

Alignment with the group on how far your data strategy will (and won’t) go.

Activities

Outputs

1.1

Identify your organization’s strategic vision and goals.

  • Business context; strategic drivers.
  • Sample vision and mission statements.
1.2

Identify the business initiatives that support the organizational strategy.

1.3

Discuss the importance of vision, mission, and guiding principles of the organization’s data strategy.

  • Data strategy guiding principles.

Module 2: Gather the key inputs for your strategy

The Purpose

Align and bring together what will inform your data strategy.

Key Benefits Achieved

  • A clearer view of the organization’s needs and pains outside of your data team.
  • A view of your overall data maturity and culture.

Activities

Outputs

2.1

Conduct line-of-business deep dives to understand supporting strategies and tactics, pain points, and current and desired uses and applications of data.

  • Line-of-business inputs and considerations for data initiatives and strategies.
2.2

Identify critical risks to your data strategy.

  • Data strategy risks and inhibitors.
2.3

Assess your current data culture.

  • Data culture diagnostics results.

Module 3: Align on how to increase business value from data

The Purpose

Focus on a business-first approach to your data strategy by thinking about how you can leverage data to achieve key business outcomes.

Key Benefits Achieved

Take the first step in changing the culture of both your data teams and users to focus on business outcomes.

Activities

Outputs

3.1

Establish line-of-business data gain and pain-relieving initiatives.

3.2

Establish data team(s) gain and pain-relieving initiatives.

  • Data initiatives definition.
3.3

Consolidate your data initiatives and establish your top data strategies.

  • Data strategies definition.

Module 4: Develop your data strategy and value delivery horizons

The Purpose

Formalize elements of your data strategy and provide an initial view of future delivery based on the strategy.

Key Benefits Achieved

Be in a position to ask for executive alignment along with a clear view of next steps.

Activities

Outputs

4.1

Assess data initiative feasibility.

  • List of prioritized data strategies and initiatives.
4.2

Map value to corporate and functional strategic goals (and timing).

  • Data value maps.
4.3

Rationalize your initiative list based on strategic value alignment.

4.4

Establish your “big bet.”

  • Your data strategy “big bet.”
4.5

Complete your data strategy tactic cards.

  • Data strategy tactic cards.
4.6

Outline your key CXO asks and next steps.

  • Outline key CxO asks.
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Play Webinar

Build a data strategy that’s organization first, not technology first.

About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

MEMBER RATING

9.4/10
Overall Impact

$54,643
Average $ Saved

33
Average Days Saved

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve.

Read what our members are saying

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your IT problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

live
00:00

You get:

  • Data Strategy C-Suite Presentation Template
  • Business Context Interview Guide
  • Data Strategy Stakeholder Interview Guide and Findings
  • Data Initiatives & Strategy Ideation Primer
  • Data Value Mapping Tool

Need Extra Help?
Speak With An Analyst

Get the help you need in this 5-phase advisory process. You'll receive 11 touchpoints with our researchers, all included in your membership.

Guided Implementation 1: Understand Your Corporate Objectives & Initiatives
  • Call 1: Scope requirements, objectives, and your specific challenges.
  • Call 2: Establish business context for your strategy.
  • Call 3: Establish vision, mission, and guiding principles.

Guided Implementation 2: Gather Your Key Inputs for Your Strategy
  • Call 1: Debrief line of business deep dive.
  • Call 2: Identify risks and inhibitors to your data strategy.

Guided Implementation 3: Ideate on How to Increase Business Value From Data
  • Call 1: Define your data initiatives portfolio.
  • Call 2: Define your data strategies and key tactics.

Guided Implementation 4: Rationalize Priorities That Enable Business Goals
  • Call 1: Assess data initiative feasibility and prioritization.
  • Call 2: Rationalize your initiatives portfolio and align strategic value.
  • Call 3: Define your “big bet” and complete your strategy cards.

Guided Implementation 5: Finalize Your Business Data Strategy
  • Call 1: Summarize results and plan next steps.

Authors

Crystal Singh

Steve Willis

Ryan Brunet

Contributors

Three Anonymous External Contributors:

  • CDO (Government Entity)
  • Sr Director Data & Analytics (Investment Management)
  • Director of Business Intelligence (B2C SaaS Product)

Search Code: 93277
Last Revised: March 10, 2025

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