- You need to clearly convey the direction and strategy of your product portfolio to gain alignment, support, and funding from your organization.
- IT organizations are traditionally organized to deliver initiatives in specific periods of time. This conflicts with product delivery, which continuously delivers value over the lifetime of a product.
- Delivering multiple products together creates additional challenges because each product has its own pedigree, history, and goals.
Our Advice
Critical Insight
- Empowered product managers and product owners are the key to ensuring your delivery teams are delivering the right value at the right time to the right stakeholders.
- Establishing operationally aligned product families helps bridge the gap between enterprise priorities and product enhancements.
- Leadership must be aligned to empower and support Agile values and product teams to unlock the full value realization within your organization.
Impact and Result
- Common understanding of product management and Agile delivery.
- Commitment to support and empower product teams.
Member Testimonials
After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve. See our top member experiences for this blueprint and what our clients have to say.
7.3/10
Overall Impact
$34,318
Average $ Saved
20
Average Days Saved
Client
Experience
Impact
$ Saved
Days Saved
Waterloo Region District School Board
Guided Implementation
10/10
N/A
N/A
Hans was very flexible in the approach we want to take and was willing to engage in the discussion. He has a good grasp of the agile approach we w... Read More
TAB Bank
Workshop
8/10
$68,500
20
The best part was the access to the knowledge from Hans and the team. The ease of which suggested material was referenced, made available and share... Read More
The City Of Columbus
Workshop
4/10
N/A
N/A
The best parts were the guided conversations with our staff. The worst part was that the final deliverable provided only offered a single insight, ... Read More
Enable Product Delivery – Executive Leadership Workshop
Strengthen product management in your organization through effective executive leadership by focusing on product teams, core capabilities, and proper alignment.
Objective of this workshop
To develop a common understanding and foundation for product management so we, as leaders, better understand how to lead product owners, product managers, and their teams.
Enable Product Delivery - Executive Leadership Workshop
Learn how enterprise agility can provide lasting value to the organization
Clarify your role in supporting your teams to deliver lasting value to stakeholders and customers
- Understanding Your Top Challenges
- Define your challenges, goals, and opportunities Agile and product management will impact.
- Transitioning from Projects to Product-centric Delivery
- Understand the shift from fixed delivery to continuous improvement and delivery of value.
- Enterprise Agility and the Value of Change
- Organizations need to embrace change and leverage smaller delivery cycles.
- Defining Your "Products" and Product Management
- Define products in your culture and how to empower product delivery teams.
- Connecting Product Management to Agile Practices
- Use product ownership to drive increased ROI into your product delivery teams and lifecycles.
- Commit to Empowering Agile Product Teams
- Define the actions and changes you must make for this transformation to be successful.
Your Product Transformation Journey
- Make the Case for Product Delivery
- Align your organization with the practices to deliver what matters most
- Enable Product Delivery – Executive Workshop
- One-day executive workshop – align and prepare your leadership
- Audience: Senior executives and IT leadership.
Size: 8-16 people
Time: 6 hours
- Deliver on Your Digital Product Vision
- Enhance product backlogs, roadmapping, and strategic alignment
- Audience: Product Owners/Mangers
Size: 10-20 people
Time: 3-4 days
- Deliver Your Digital Products at Scale
- Scale Product Families to Align Enterprise Goals
- Audience: Product Owners/Mangers
Size: 10-20 people
Time: 3-4 days
- Mature and Scale Product Ownership
- Align and mature your product owners
- Audience: Product Owners/Mangers
Size: 8-16 people
Time: 2-4 days
Repeat workshops with different companies, operating units, departments, or teams as needed.
What is a workshop?
We WILL ENGAGE in discussions and activities:
- Flexible, to accommodate the needs of the group.
- Open forum for discussion and questions.
- Share your knowledge, expertise, and experiences (roadblocks and success stories).
- Everyone is part of the process.
- Builds upon itself.
This workshop will NOT be:
- A lecture or class.
- A monologue that never ends.
- Technical training.
- A presentation.
- Us making all the decisions.
Roles within the workshop
We each have a role to play to make our workshop successful!
Facilitators
- Introduce the best practice framework used by Info-Tech.
- Ask questions about processes, procedures, and assumptions.
- Guide for the methodology.
- Liaison for any other relevant Info-Tech research or services.
Participants
- Contribute and speak out as much as needed.
- Provide expertise on the current processes and technology.
- Ask questions.
- Provide feedback.
- Collaborate and work together to produce solutions.
Understanding Your Top Challenges
- Understanding Your Top Challenges
- Transitioning From Projects to Product-Centric Delivery
- Enterprise Agility and the Value of Change
- Defining Your Products and Product Management
- Connecting Product Management to Agile Practices
- Commit to Empowering Agile Product Teams
- Wrap-Up and Retrospective
Executive Summary
Your Challenge
- Products are the lifeblood of an organization. They deliver the capabilities needed to deliver value to customers, internal users, and stakeholders.
- The shift to becoming a product organization is intended to continually increase the value you provide to the broader organization as you grow and evolve.
- You need to clearly convey the direction and strategy of your product portfolio to gain alignment, support, and funding from your organization.
Common Obstacles
- IT organizations are traditionally organized to deliver initiatives in specific periods of time. This conflicts with product delivery, which continuously delivers value over the lifetime of a product.
- Delivering multiple products together creates additional challenges because each product has its own pedigree, history, and goals.
- Product owners struggle to prioritize changes to deliver product value. This creates a gap and conflict between product and enterprise goals.
Info-Tech's Approach
Info-Tech's approach will guide you through:
- Understanding the top challenges driving your product initiative.
- Improving your transitioning from projects to product-centric delivery.
- Enhancing enterprise agility and the value of change.
- Defining products and product management in your context.
- Connecting product management to Agile practices.
- Committing to empowering Agile Product teams.
What is driving your organization to become product focused?
30 minutes
- Team introductions:
- Share your name and role
- What are the key challenges you are looking to solve around product management?
- What blockers or challenges will we need to overcome?
Capture in the Enable Product Delivery – Executive Leadership Workshop Outcomes and Next Steps.
Input
- Organizational knowledge
- Goals and challenges
Output
- List of key challenges
- List of workshop expectations
- Parking lot items
Transitioning From Projects to Product-Centric Delivery
- Understanding Your Top Challenges
- Transitioning From Projects to Product-Centric Delivery
- Enterprise Agility and the Value of Change
- Defining Your Products and Product Management
- Connecting Product Management to Agile Practices
- Commit to Empowering Agile Product Teams
- Wrap-Up and Retrospective
Define the differences between projects and product delivery
30 minutes
- Consider project delivery and product delivery.
- Discussion:
- What are some differences between the two?
Capture in the Enable Product Delivery – Executive Leadership Workshop Outcomes and Next Steps.
Input
- Organizational knowledge
- Internal terms and definitions
Output
- List of differences between projects and product delivery
Define the differences between projects and product delivery
15 minutes
Project Delivery | vs | Product Delivery |
---|---|---|
Point in time | What is changed | |
Method of funding changes | Needs an owner | |
Input
- Organizational knowledge
- Internal terms and definitions
Output
- List of differences between projects and product delivery
Capture in the Enable Product Delivery – Executive Leadership Workshop Outcomes and Next Steps.
Identify the differences between a project-centric and a product-centric organization
Project | Product | ||
---|---|---|---|
Fund Projects | Funding | → | Fund Products or Teams |
Line of Business Sponsor | Prioritization | → | Product Owner |
Makes Specific Changes | Product Management | → | Improve Product Maturity |
Assign People to Work | Work Allocation | → | Assign Work |
Project Manager Manages | Capacity Management | → | Team Manages Capacity |
Info-Tech Insight
Product delivery requires significant shifts in the way you complete development work and deliver value to your users. Make the changes that support improving end user value and enterprise alignment.
Projects can be a mechanism for funding product changes and improvements
Projects within products
Regardless of whether you recognize yourself as a "product-based" or "project-based" shop, the same basic principles should apply.
You go through a period or periods of project-like development to build a version of an application or product.
You also have parallel services along with your project development, which encompass the more product-based view. These may range from basic support and maintenance to full-fledged strategy teams or services like sales and marketing.
While Agile and product are intertwined, they are not the same!
Delivering products does not necessarily require an Agile mindset. However, Agile methods help facilitate the journey because product thinking is baked into them.
Product roadmaps guide delivery and communicate your strategy
In Deliver on Your Digital Product Vision, we demonstrate how the product roadmap is core to value realization. The product roadmap is your communicated path, and as a product owner, you use it to align teams and changes to your defined goals while aligning your product to enterprise goals and strategy.
Adapted from: Pichler, "What Is Product Management?"
Info-Tech Insight
The quality of your product backlog – and your ability to realize business value from your delivery pipeline – is directly related to the input, content, and prioritization of items in your product roadmap.