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GetResponse

GetResponse

Composite Score
8.3 /10
CX Score
8.6 /10
Category
GetResponse
8.3 /10

What is GetResponse?

GetResponse is a comprehensive marketing software platform that helps you create content, boost sales, and increase traffic to your business online. Integrated email marketing, autoresponders, and landing pages let you automate essential tasks and launch effective marketing campaigns. Advanced analytics make it easy to track conversions, leads, and ROI, and learn what your customers want. Customizable template scenarios do the heavy lifting for you — no coding necessary.

Company Details


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Awards & Recognition

GetResponse won the following awards in the Marketing Automation - B2C category

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GetResponse Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on GetResponse.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love GetResponse?

0% Negative
2% Neutral
98% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 85

Marketing Master Data Management

88

Email Marketing Automation

87

Mobile Marketing Management

85

Marketing Analytics

85

Marketing Asset Management

84

Social Media Marketing Management

83

Customer Journey Modelling

83

Marketing Project Management

80

Multivariant Testing

80

SMS Marketing

79

Vendor Capability Ratings

Average 83

Ease of Customization

86

Quality of Features

85

Ease of Implementation

84

Ease of Data Integration

84

Usability and Intuitiveness

84

Vendor Support

83

Product Strategy and Rate of Improvement

83

Breadth of Features

82

Ease of IT Administration

81

Business Value Created

80

Availability and Quality of Training

80

GetResponse Reviews

Roston W.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

Comprehensive marketing guide

Likeliness to Recommend

8 /10

What differentiates GetResponse from other similar products?

Its A/B testing tool improves workflow performance. It's an all-in-one solution that reduces the need for several different tools. Its comprehensive automation capabilities allow it to personalize marketing efforts efficiently. It provides a better mobile optimization feature that is specifically designed to provide customizable templates. I want to see the features to be added.

What is your favorite aspect of this product?

My favorite aspect of GetResponse is its comprehensive automation capability. This feature increases the engagement of the audience with relevant content. That enhances the relationships with customers. It offers effective automation workflows for personalized journeys. GetResponse is well known due to its responsive customer support that is one the features that stand out. I like its features as it makes GetResponse a versatile option for businesses to streamline their marketing.

What do you dislike most about this product?

Some occasional glitches occur when we work with GetResponse, especially during peak hours. I also experienced some email delivery issues while using it. There should be more checkout on templates for a more professional look. Besides that, there is no major bug working with GetResponse additionally it is user-friendly software.

What recommendations would you give to someone considering this product?

Email delivery should be monitored for effective workflow. There should be more focus on list segmentation that targets the specific audience in order to improve the rate of engagement. More automation tools should be explored to enhance the marketing efforts and to increase the customer interactions. working on these recommendations can increase the benefits of GetResponse.

Pros

  • Reliable
  • Effective Service
  • Respectful
  • Fair

Alberto D.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

Effective Email Automation for Crypto News Campaig

Likeliness to Recommend

9 /10

What differentiates GetResponse from other similar products?

GetResponse stands out for its ease of use and flexibility. Compared to other email marketing tools, it offers a great balance of features, including automation, landing pages, and detailed analytics, all in one platform. For a crypto news site like ours, being able to manage everything from newsletters to lead funnels in one place simplifies our processes and saves time.

What is your favorite aspect of this product?

The automation workflows are my favorite feature. They allow us to segment our audience based on their engagement with our content, and we can set up tailored email sequences depending on their interests.

What do you dislike most about this product?

The reporting could be more advanced. While it covers the basics, I’d love to see deeper analytics, especially when it comes to subscriber behavior over time.

What recommendations would you give to someone considering this product?

If you’re managing a crypto brand or any content-heavy platform, GetResponse is a great tool to consider. Its email marketing automation and user-friendly interface make it easy to create engaging campaigns without getting bogged down by complexity.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy
  • Efficient Service

Abigail A.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Targeted Recommendations That Drive Engagement

Likeliness to Recommend

9 /10

What differentiates GetResponse from other similar products?

GetResponse excels at using data to understand customers on an individual level. The program sorts contacts based on their past purchases, allowing for targeted recommendations instead of broad demographic groups. This segmentation ensures that each person receives messaging tailored specifically to them. GetResponse seamlessly integrates data into the messaging process, making it easy to create segmented email workflows once the audience is divided.

What is your favorite aspect of this product?

GetResponse can include relevant product recommendations dynamically based on criteria such as the last purchase date or total spent amount. The platform personalizes content for each recipient behind the scenes, resulting in authentic communications that accelerate the buying process. This approach has led to a spike in engagement for my email campaigns. Contacts who receive personalized suggestions are more likely to open emails and click on product links compared to those who receive generic communications.

What do you dislike most about this product?

Currently, GetResponse does not allow bulk uploading of multiple custom fields for segmentation, but this capability would increase its strategic value for larger brands.

What recommendations would you give to someone considering this product?

Overall, GetResponse provides excellent ROI thanks to accurate audience segmentation and seamless data integration into messaging. Targeted recommendations give customers a reason to pay attention and make GetResponse their go-to solution for digital communications. The software makes it easy to understand customers intimately and connect them to the right offers through personalized emails. I highly recommend GetResponse as a critical tool for any business seeking to improve engagement and increase revenue.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular GetResponse Comparisons

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