What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Content Authoring
Sales Intelligence & Conversion Rates
Contact Database
A/B Testing
SPAM Compliance
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
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Marketing Automation - B2C
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Marketing Automation - B2B
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Website Analytics
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Kennedy o.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2024
Fantastic product
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub is its user-friendly interface and powerful automation tools. It's easy to set up workflows, manage campaigns, and track performance all in one place
What is your favorite aspect of this product?
HubSpot Marketing Hub is that it helps businesses attract, engage, and convert customers through great digital marketing tools. It also includes solutions for sales, customer service, and customer relationship management. It's a great CRM. I love marketing automation and social media management
What recommendations would you give to someone considering this product?
Easy integration support with 3rd party vendors and software's Excellent all in one platform for forms, opted in email campaigns, prospect tracking, and website analytics
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Javier G.
- Role: Sales Marketing
- Industry: Media
- Involvement: IT Development, Integration, and Administration
Submitted Nov 2024
Fantastic Product!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub stands out because it’s built for ease of use, offering an all-in-one platform that integrates CRM, automation, analytics, and content management without requiring complex setup or high technical expertise. Its native integrations and focus on a cohesive customer experience let teams streamline their work and see real results faster, making it a favorite for companies scaling up.
What is your favorite aspect of this product?
One of the best aspects of HubSpot Marketing Hub is its intuitive automation. It’s incredibly user-friendly, allowing you to set up sophisticated workflows and personalized customer journeys without any coding, which really helps teams stay connected and scale their marketing efforts smoothly.
What do you dislike most about this product?
The biggest downside to HubSpot Marketing Hub is its pricing, especially as you scale up with more contacts and advanced features. For smaller teams or businesses, the cost can add up quickly, making it challenging to take full advantage of everything it offers without a sizable budget.
What recommendations would you give to someone considering this product?
If you’re considering HubSpot Marketing Hub, start by clearly defining your goals and what features you’ll genuinely need, as this can help you choose the right tier and avoid extra costs. Take full advantage of the free trial and HubSpot’s extensive training resources to get familiar with the platform, and don’t be afraid to reach out to support—they’re responsive and can help you optimize your setup for your specific needs.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Rakshit C.
- Role: Consultant
- Industry: Consulting
- Involvement: IT Development, Integration, and Administration
Submitted Oct 2024
HubSpot Marketing Hub- Ease to Use for B2B
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub is been great tool which supports email marketing, marketing automation which is very unique from other similar products.Its got solid capabilities for marketing campaigns, email marketing and SEO.
What is your favorite aspect of this product?
HubSpot Marketing Hub my favourite aspect is easy to use and easy to integrate other platforms for an all in one place for businesses to see campaigns,data and performance.I also appreciate the use of email and newsletter facilitation based on automation campaigns using workflows.
What do you dislike most about this product?
It will be better if it has more customisation of workflows.
What recommendations would you give to someone considering this product?
For business which want to upgrade and are new can definitely consider this product which have strong focus on inbound marketing and lead generation.The platform’s lead capture and management tools along with its email marketing and social media management capabilities make it excellent choice.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Trustworthy
