
What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
Up
1
Since last award
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Down
1
Since last award
Emotional Footprint Overview
- Product Experience:
- 92%
- Negotiation and Contract:
- 89%
- Conflict Resolution:
- 92%
- Strategy & Innovation:
- 90%
- Service Experience:
- 93%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Respectful
- Helps Innovate
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Sales Intelligence & Conversion Rates
Contact Database
Email Templates
Mobile Optimized
SPAM Compliance
Content Authoring
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Ease of Implementation
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
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Marketing Automation - B2C
Translation missing: en.product_page.ratings.score 9.0
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Marketing Automation - B2B
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Website Analytics
Translation missing: en.product_page.ratings.score 9.0
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Social Media Monitoring
Translation missing: en.product_page.ratings.score 8.9
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A/B Testing
Translation missing: en.product_page.ratings.score 8.8
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HubSpot Marketing Hub Reviews
- Role: C-Level
- Industry: Biotechnology
- Involvement: Business Leader or Manager
Submitted Nov 2020
Quick implementation and easy to use for team.
Likeliness to Recommend
Pros
- Continually Improving Product
- Enables Productivity
- Respectful
- Helps Innovate
- Role: C-Level
- Industry: Construction
- Involvement: Business Leader or Manager
Submitted Aug 2021
easy to use and understand interface
Likeliness to Recommend
Pros
- Efficient Service
- Over Delivered
- Continually Improving Product
- Performance Enhancing

John H.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: Business Leader or Manager
Submitted May 2021
Great Product - lots of added value
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Speed and Reliability
What is your favorite aspect of this product?
Updates and rapid responses
What do you dislike most about this product?
Nothing, works good as is
What recommendations would you give to someone considering this product?
Do a trial, I bet you will end up using it!
Pros
- Acts with Integrity
- Security Protects
- Helps Innovate
- Continually Improving Product