What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
Up
1
Since last award
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Down
1
Since last award
Emotional Footprint Overview
- Product Experience:
- 92%
- Negotiation and Contract:
- 89%
- Conflict Resolution:
- 91%
- Strategy & Innovation:
- 90%
- Service Experience:
- 92%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Respectful
- Helps Innovate
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Sales Intelligence & Conversion Rates
Email Templates
Contact Database
Mobile Optimized
SPAM Compliance
Content Authoring
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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Website Analytics
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A/B Testing
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HubSpot Marketing Hub Reviews
Rahul y.
- Role: Industry Specific Role
- Industry: Other
- Involvement: End User of Application
Submitted Aug 2024
Easy to use yet quite difficult.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Loved using it and was unhappy when we slashed expenditures.
What is your favorite aspect of this product?
From email advertising to social media, everything was functional.
What do you dislike most about this product?
The expense! Small organizations can't keep up.
What recommendations would you give to someone considering this product?
HubSpot because it lets my team collect and store all the data we need.
Pros
- Continually Improving Product
- Performance Enhancing
- Efficient Service
- Client Friendly Policies
Cons
- Wastes Time
- Role: Information Technology
- Industry: Engineering
- Involvement: End User of Application
Submitted Aug 2024
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Ryan C.
- Role: Sales Marketing
- Industry: Agriculture
- Involvement: IT Leader or Manager
Submitted Jul 2024
Best CRM on the market
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It can offer a variety of solutions in automation, control and activity management
What is your favorite aspect of this product?
Being able to manage my activities and schedule them
What do you dislike most about this product?
Difficulty automating tasks, validation needs to be done manually
What recommendations would you give to someone considering this product?
Evaluate the size of your team and the need for the plan, understand which one suits you best
Pros
- Respectful
- Helps Innovate
- Continually Improving Product
- Reliable
Cons
- Commodity Features
- Vendor's Interest First
- Leverages Incumbent Status
