What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Email Templates
Content Authoring
Sales Intelligence & Conversion Rates
Contact Database
SPAM Compliance
A/B Testing
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Website Analytics
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Synthia M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2022
Hubspot necessary for our marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I am satisfied with HubSpot's overall contribution to our business processes. It has improved our online profile and given us a more in-depth comprehension of our prospects and customers. It's a helpful resource for pinpointing the specific topics and elements of your marketing materials that are responsible for attracting new visitors and generating sales leads.
What is your favorite aspect of this product?
All of our marketing demands are met by Hubspot. Hubspot enables us to centralize all of our Marketing tools, including bespoke landing sites, email processes, and social media, into a one, intuitive interface. Moreover, Hubspot provides an almost infinite number of optional add-ons. What would we do without it in Marketing?
What do you dislike most about this product?
HubSpot's price tag and the time it may take to see a return on investment are two major drawbacks. HubSpot is best appreciated as a tool for enhancing an established inbound marketing strategy. The value of HubSpot can be demonstrated with the aid of an effective SEO strategy.
What recommendations would you give to someone considering this product?
It does what we need it to, and we can quickly automate our marketing operations thanks to its APIs. We can also link our platforms for better contact management.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Clarissa S.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2022
HubSpot Marketing Hub Improved our business
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Support for Google AdWords is included in. Information collected using HubSpot forms may be easily sent to Google AdWords. If you're using Google Lead Forms in your Google Advertisements, you can easily connect them to Hubspot to start tracking leads from your ads.
What is your favorite aspect of this product?
The marketing automation solutions provided by Hubspot have been vital to our success. Because of the importance of sales and marketing collaboration, having everything in one place is crucial. Drip campaigns in the program enable the user to automate nearly any aspect of marketing.
What do you dislike most about this product?
One future improvement I'd like to see implemented is the ability to collaborate on email campaigns with several users (a la Google Drive). It's annoying when you've made changes to a draft and the person who has the email open in a tab closes it without preserving your work.
What recommendations would you give to someone considering this product?
Find platform experts to join your team. With this fantastic platform in place, getting started is a piece of cake. In short, I think you should try it.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Dio (Dionisios) F.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Nov 2022
HubSpot is the best alternative in marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Finally, a CRM platform that is powerful and easy to use. Create enjoyable customer experiences. Have a great time doing it. It has all the tools and integrations you need for marketing, sales, content management and customer service. Each product in the platform is powerful on its own, but the real magic happens when you use them together.
What is your favorite aspect of this product?
Marketing software to help you increase traffic, convert more visitors and run full inbound marketing campaigns at scale. Sales CRM software to help you get more detailed information about prospects, automate tasks you hate and close more deals faster, customer service to help you connect with customers, exceed expectations and turn them into advocates who grow your business.
What do you dislike most about this product?
Clunky technology to totally useless support, HubSpot has somehow tricked marketers into using a product and service that is infinitely inferior to much cheaper, effective and friendly competitors.
What recommendations would you give to someone considering this product?
Content management software that is flexible for marketers, powerful for developers, and gives customers a secure, personalized experience; syncs your applications, cleans and preserves customer data, and automates processes, so all your systems and teams work better together.
Pros
- Continually Improving Product
- Trustworthy
- Inspires Innovation
- Caring