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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Reliable

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

87

Auto-Responders

86

Basic Reporting and Analytics

86

Email Templates

83

Sales Intelligence & Conversion Rates

83

Content Authoring

83

Contact Database

83

SPAM Compliance

82

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

83

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Ravish K.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Aug 2022

Good for lead management not so for emails

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

It’s ease to use and integration with Salesforce

What is your favorite aspect of this product?

Ease of use and import to excel

What do you dislike most about this product?

Email marketing bit. Not easy to designs

What recommendations would you give to someone considering this product?

Use this for marketing hub and lead management and not for email marketing

Pros

  • Reliable
  • Performance Enhancing
  • Acts with Integrity
  • Generous Negotitation

Hassan Ali A.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2022

Super useful product for Email marketing!

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Great learning resources are available!

What is your favorite aspect of this product?

A/B testing and ease in segmentation

What do you dislike most about this product?

The interface is hard to use as compared to something like Klaviyo

What recommendations would you give to someone considering this product?

If you're looking to start email marketing for your online store, this is a great software.

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Inspires Innovation
  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Aug 2022

Easy to use, priced fairly, good customer support.

Likeliness to Recommend

9 /10

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Efficient Service

Most Popular HubSpot Marketing Hub Comparisons

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